Every client I work with in the ecommerce business is taking the mobile experience seriously. One client, personalised card retailer, TheDogsDoodahs.com, has seen mobile usage almost double over the last year.
To meet this demand they launched a new, fully responsive mobile site. It was worth the effort, in the soft launch phase, mobile conversion rates on the site improved by 85%.
Fraud is a very real consideration for businesses large and small across the UK, but new research shows gender equality in the boardroom might help fight its spread.
There are a seemingly limitless number of potential threats which prey on the smallest oversight or hint of corporate complacency, resulting in losses for the UK economy of over £85bn in the last year alone.
Fraud is in a constant state of evolution; for every scam identified, a new one is born which exploits a new weakness entirely.
There has been a been a lot of chatter on various social networks, okay on Twitter, that Google are pulling of out of the Social Networking business, and closing Google+.
We love Google+ and in our social business workshops we talk about the benefits, especially the Google Authorships combined with Google+'s apparent effect on search and SEO.
Earlier this year, according to companyreviews.com, web hosting is one of the most popular business expenses in the USA had 200 million users, with
this number continuing to increase. The photo-based app, acquired by Facebook
in 2012, shares images with users and has become a marketing tool for brands
and businesses.
Now, web hosting continues to be the #1 marketing tool for big companies, says the co-owner of Boise Lawn Care.
The two can go hand in hand. Your blog strategy builds on
the power and popularity of social sharing with photos or visual marketing.
"Visual marketing can sum up an entire concept with just one photo or it can
complement a well-written piece of content to further highlight its message", says the Make Money Expert Troy Shanks.
We’re excited to announce the next Digital Mission trip, the Great Enterprise Tech Expedition, a collaboration with UK Trade & Investment, the Mayor of London and TechCityUK, supporting 20 of the UK’s fastest growing cloud software firms on a whistlestop 3-city US mission covering Chicago, Boston and NYC from 5-10th Oct 2014.
Laptop on my knee at the local bar, I intended to write a post about the potentially positive
impact social media has on addiction. Perhaps I'd cover how forums, niche networks and
even public posts might assist in the recovery and support of those alienated
from society.
It’s a topic that fascinates me because it may well be an area in
which the online social engine has made a positive impact on life expectancy
(or at least longevity). However, on posting my intentions to Facebook, friends
immediately steered me to the subject of social media itself as an addictive pastime.
The biggest spenders on mobile content? According to recent reports, Japan leads the world in paying for mobile content. Spend in Japan and Korea has grown 40% since 2012.
Monument Valley from London-based ustwo has been a huge hit, reaching number 10 in Japan's April 2014 download charts. There's clearly an appetite for British content amongst Japanese mobile consumers.
UPDATE: The recording of the webinar is now live [free registration required].
Is your startup targeting the Asian market? The 2014 StartmeupHK Venture Programme offers a US$500,000 package of support for the 12 competition winners looking to setup in Hong Kong, recently cited as number one for startups by Forbes.
Ok.
So Facebook messed with our mojo and never told us about it.
If
you’ve been living under a rock – or at Glastonbury – for the past few days,
you might be forgiven for having missed the breaking news that Facebook conducted
an experiment for one week in 2012, skewing nearly 700,000 users’ newsfeeds to
be either happier or sadder than normal by making some sneaky adaptations to
its algorithm.
