Diana Yeboah's blog

Hunting for a job can feel like a never ending cycle of CVs, applications forms and tears of desperation. Add to the mix, a diet of emergency biscuits and daytime TV and the job search could feel like a unique punishment inflicted on to the innocent.

With such fierce competition, marketing yourself online can help you to cut through the masses and become the victor. But where to start? Handily, we've come up with three easy ways of using social media to get ahead in the job hunting game.

As more and more companies effectively rip out their telephone lines to replace them with online channels, the accessibility and speed of the Internet seems to be heralded as a more effective way of businesses communicating with their customers.

But once the dial tones fades, will online customer service just shine a light on faults within in a brand?

The benefits of hosting and running an event are obvious. In one fail swoop, your influential speakers will draw in guests who could end up being potential partners, consumers or even investors.

Your event will be the toast of the digital town, elevating your brand in a dynamic way. The only drawback? The niggly fact that everybody wants a slice of the events pie. So what to do?

In such an overcrowded market, strategic planning and promotion can see your event being firmly pencilled into the diaries of those that matter. But navigating the choppy waters of promotions can be tricky for even the savviest of marketers, so we've come up with four easy ways to promote your event.