November 2014

Every online review you leave is wrong. And here's why.

Every online review you leave is wrong. And here's why.

This is what is wrong with every online review: people who leave 7/10 reviews when they are fully satisfied, don’t buy from companies who get 7/10 reviews.

It’s not intentional, we simply don’t understand our role: while we thought we were taking part in a customer feedback exercise, we just became the head of HR.

For the minute it took to write my review, I was nothing short of the CEO. And therein lies the problem.

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26 November 2014 by Alex Sass

Wearables Survey: what are you wearing? Help uncover wearable trends.

Wearables Survey - what are you wearing?

Want a peak into how businesses are planning to use wearable technology? Take this super-quick survey (only takes 60 secs) and help uncover the future of wearable tech.

In return for completing it, we will send you a handy infographic on 'How to Create A Wearable Technology Strategy' as well as a summary of the survey results.

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25 November 2014 by Sam Michel