Digital Strategy Training - Skills Accelerator
Description
Digital Strategy Training is the definitive fast track for marketers who are looking to understand the role of digital and where it sits within the marketing mix. Starting at the beginning (where else?) the session will set the context by explain the driving forces behind the explosive growth in digital. Our expert trainer will explain the secrets behind successful integration of online – cracking this puzzle is the key to success!
The course will also give delegates invaluable hints and tips on the ways in which consumers use the internet. Learn how to make the most of these usage patterns to open lines of communication with your target audience and develop your consumer focus explained through detailed research of online audiences. You will not only leave with the practical skills and knowledge to build a successful digital strategy but also the knowledge and expertise to measure this success.
Don't know where to start with your digital strategy? This is the course for you!