marketing

The Virtual Goods Summit focuses on the emerging market opportunity for virtual goods and economies. Once restricted to the world of online gaming, virtual goods and currencies are beginning to influence the development of social networks, community sites, and many other new and exciting markets.

The conference is dedicated to anyone wanting to achieve maximum ROI from their online campaigns as this is the place where internationally renowned experts explain how to improve sales and dramatically increase your site’s conversion rates.

For the full programme and speaker line-up, please visit www.socialmediabrandingconference.com.

This is our one-day Google AdWords foundation course, held in London. It covers the fundamentals of advertising with Google AdWords, with a view to getting those who are new to AdWords, or who have never had AdWords training, up to speed. The course looks at the strategies, tools and techniques used to achieve successful AdWords campaigns.

If you’re spending money on driving people to your website, you need to make sure your landing pages are working hard to squeeze every last drop of business out of your visitors. By testing your landing pages, you learn what your visitors like and respond well to.

A solid understanding of Search Engine Optimisation (SEO) is essential if you own, manage, create or buy websites. By avoiding common mistakes and ensuring you follow Google best practice, you’ll start to discover that gaining traffic from organic listings isn’t as hard as you thought.

This is the follow-up to our Google Analytics Introduction course, and focuses more on technical implementation and configuration. If you are going to use Google Analytics data to make changes to your business, you need to make sure that data is accurate.

Meet The Communties is a free event on Friday 1 October at the Department of Energy & Climate Change in London, to help bring some of the managers of big online communities including Netmums, The Student Room, BusinessZone and more together with agencies and public sector clients.

Market your Film Online! Marketing Movies Online is a major new event for UK independent film companies, providing participants with the insights, knowledge, networks and support to become better users and buyers of digital marketing.

The B2B Marketing Awards are the only event dedicated to showcasing excellence in B2B marketing. The glittering night at the HAC in London will be hosted by a high-profile entertainer. celebrate and network with 700 of your industry peers and enjoy unlimited wine and beer.

Attend this full day workshop and gain an in-depth understanding into the latest best practice advice and case studies on online lead generation.

An intensive one-day conference that explores the digital age exploring which channels to adopt into your strategy? How can you pull out the best marketing tools from the ones which may be a passing fad? And how can you integrate them into your existing plans so you can continue to drive leads and grow sales?

All the tools you need to maximise email marketing effectiveness