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Following on from our Speaker and Programme announcement last week, we're very excited to announce new speakers have been added to the Facebook Marketing Conference (18th July) line-up, including Vincent Sider from BBC Worldwide, Dom Dwight from Yorkshire Tea and Digital Communications Consultant, Kathryn Corrick.

Find out more about each new speaker below, and remember to book your place now!

With just less than a month remaining until the return of the Facebook Marketing Conference (18th July, Central London), we've got some exciting announcements about who'll be joining us and what hot topics will be on the agenda.

We'll be getting insight from speaker's who've worked with the likes of Nokia, Microsoft, Visa, Sony, the Guardian, BBC and loads more! See who'll be speaking at the Facebook Marketing Conference below.

If that wasn't enough, our programme will cover a huge variety of topics, including Facebook's timeline & what it means for marketing, social shopping, getting the most out of Facebook Ads & Sponsored Stories, Facebook gaming and more - more info and further Programme Highlights below.

Book your place now and join us for a day of valuable insight, analysis and case studies. Check out our Facebook Marketing Bootcamp (17th July) for hands on training the day before the conference.

In a collaboration with international online marketing agency, Distilled, Facebook have released their first video providing users with advice for optimising their Facebook Pages for search engines.

The video, "SEO for Facebook Pages" covers the basics on how businesses can optimise their Facebook Page for better ranking and more ownership of the search engine results page for keywords. Viewers are taken through step-by-step guides for a number of processes in building optimised Facebook Pages, followed by how to get links and likes. 

L2 and Buddy Media recently revealed the results of their second annual Facebook IQ Index®, with Macy's, Sephora, Lancôme, and Michael Kors ranked as "Geniuses".

The Index measures digital aptitude of 100 iconic luxury and prestige brands across Beauty, Fashion, Specialty Retail, and Watches & Jewellery on Facebook, the world's largest social media platform.

The hullaballoo surrounding Facebook's IPO, the eye-watering $100bn headlines and the subsequent bickering, has largely passed by the social giants' 901m users.

Last week's launch of the App Center could make a much bigger impression and may prove a canny move in answering criticism of Facebook's slow progress in monetising it's half-a-billion (yup, you read it right) active mobile users.

If the IPO critics are to be believed, the company's valuation and its future is all about advertising revenue, but the App Center launch launch hints at a longer-term strategy. If successful, it could establish Facebook at the heart of the app ecosystem, as well as seeing the coffers swell with mobile ad and targeting revenue.