facebook

SMWLDN Fashion Day: Elle, ASOS, M&S, EDITD, Temperley London join speaker line-up

Fashion Circus by Paolo Neoz

With four fashion events and the chance to win a trip to LA...Fashion is in the air!!

This Thursday, 27 Sep, Social Media Week London will be holding it’s fist ever Fashion Day supported by Nokia at the Sport, Entertainment & Cultural Hub @ Engine.

Highlighting the impact of social media in the fashion industry, new trends, challenges, the future, and much more will be featured during SMWLDN fashion day.

The day will be split in to four sessions focusing on different areas as depicted below:

// more

Adobe Webinar: Managing and Measuring the Business Value of Social Media

New Adobe research (with eConsultancy) found 66% of digital marketers agreed ‘social media is integral to business.’ Join this Live Webinar to: - Hear about trends for managing & measuring the business value of social media - Understand how to integrate social into your overall marketing and media mix - Create business impact from social media

// more

Date: 25 September 2012
Location: Live online webinar, UK

Social Media Week London: Some Choice Events Curated by Chinwag's Sam Michel

chinwag psych 9th may header

Social Media Week London Sep 2012 - Schedule Screenshot

Social Media Week September is almost upon us, next week, and for one year only, London’s playing host to its second week-long festival of all things social.

There’s stack of events, virtually of them free, to choose from, but with just a couple of days to go, spaces are getting snapped up fast. Fortunately a whole heap of events have been added in the last few days.

In a bid to find to navigate the schedule and provide a few pointers, I’ve rummaged through the list of events and picked out a few choice nuggets in a range of topics. Enjoy perusing them, and make sure you snap up a ticket quick smart!

On to the events...

// more

Using Social Media to Go Global - a free SMWLDN Event

Old Map (62) by rosario fiore

Want to take your business global? An free half-day event next Monday during Social Media Week London, might be just what you're after. Find out how to use social media, online communities and collaborative tools can help build your company’s international business.

Open to ExportOpening with a spot of networking over coffee, we’ll discover Open to Export, the exciting new service from UK Trade & Investment and Yell, which help small fast-growing firms find the answers they need to develop their global potential.

Hear from We Are Social, Naked Wines, Nokia on how they used social technology to ‘go global’. Find out what hurdles they had to overcome, what worked, what didn’t and quiz them on their plans for the future at this free event.

// more

Oversharing or misUnderstood: Automatic Sharing in Social hosted by Betapond

When Facebook unveiled Open Graph and made it possible for apps to automatically share what you’re listening to, watching or reading, it divided opinion. “Frictionless sharing” is a great way to discover new stuff from friends but some think it’s Too Much Information. Come along and join the debate...

// more

Date: 27 September 2012
Location: Advertising & Marketing Hub at Facebook, UK

Sustainable Brands Doing Good by Doing Well in Social hosted by Betapond

How has social media changed the way brands approach CSR and sustainability initiatives and what will the future hold? What challenges and opportunities to brands face as they use new methods? Our panel will include brand marketers and experts who have seen the potential, join the discussion...

// more

Date: 26 September 2012
Location: Business & Enterprise Hub at The Hub Westminster, UK

Facebook 1 Billion: End of the Beginning or Beginning of the End? hosted by Betapond

Facebook approaches its 1 Billionth user while under the spotlight as never before. A few years ago Facebook was one of many social networks. Now it’s the world’s most important social media platform. On Tuesday at 9am in Unruly, our panel will discuss Facebook’s future.

// more

Date: 25 September 2012
Location: Media, Mobile and Lifestyle @ Unruly, UK

Facebook Marketing ROI: A master class with Nokia, The Social Partners and The Humane Society

After selling-out tickets for this event on Tuesday, we're happy to announce that we will hold it again at Facebook Headquarters on Wednesday 26th September. However, this time, we have some new speakers to give additional insights and strategies for proving the success of social marketing within your organisation.

// more

Date: 26 September 2012
Location: SMWLDN Advertising & Marketing Hub @ Facebook, UK

Global Keynote: Alex Balfour, Head of Digital, LOCOG (London 2012 Olympics)

Join us for the SMWLDN Global Keynote, a fireside chat with Alex Balfour, the at the centre of the digital delivery of the massively successful London Olympics and Paralympics Games. Opening this Sep’s Social Media Week and hear about the trials, tribulations and successes behind the digital success of the games.

// more

Date: 24 September 2012
Location: SMWLDN Media, Mobile and Lifestyle Hub @ Unruly Media, UK

The Decision Makers: The Truth Behind the Family Purchase Dynamic

#SMWLDN Families in the UK spend around £187B a year yet not much is known about the complicated decision making dynamic that goes into how that money is spent. This session will look at who in the family makes what decisions, how the members of the family influence each other and what role social media plays in inter-family communications.

// more

Date: 25 September 2012
Location: Engine, UK

Through the Eyes of a Child: The Social Media World of 6-11 Year Olds

#SMWLDN Kids are inherently social and are very active on many social media platforms; therefore they are a hugely important part of the social media landscape. This discussion will focus on what kids are doing on networking sites, how and why they are so engaged with each other and the platforms, and look at the psychology behind these behaviours.

// more

Date: 26 September 2012
Location: Engine, UK

Multi-Channel Social Media - Small Biz Friend or Foe? hosted by Constant Contact

Are you unsure which combination of Pins, Tweets and Likes will give your small business a bang for its buck? Register today, come along and don’t forget to come along with your questions, thoughts and challenges. Our panel is waiting to help you navigate the right mix of social ingredients.

// more

Date: 27 September 2012
Location: SMWLDN Innovation and Entrepreneurship @ Google Campus, UK

One-to-One Social Health Check Sessions hosted by Oracle

The Oracle one-to-one Social Surgery sessions will run from 12pm-1pm. They will give organisations the opportunity for one-to-one social media health checks with leading Oracle's team of social strategy experts.

// more

Date: 25 September 2012
Location: SMWLDN Advertising & Marketing Hub @ Facebook, UK

Social Media Marketing London

Update your social media marketing skills, featuring leading brands such as Yorkshire Tea and Staples, this hugely valuable and interactive conference will explore the latest knowledge, strategies and case studies in the industry. Early bird tickets now available.

// more

Date: 25 October 2012
Location: One Wimpole Street, UK

The Guardian Mobile Business Summit 2012

Top Speakers already confirmed include: Dr Federico Casalegno - Director of the Mobile Experience Laboratory MIT Alina Vandenbreghe, Head of mobile and gaming, Pearson Simon Stanford, Vice president, UK & Ireland telecommunications and networks division, Samsung Andreas Gal, Director of research, Mozilla

// more

Date: 19 November 2012
Location: The Grange, St Pauls, UK