Go to Market USA - Seminar

How Digital Can Help UK Businesses Succeed in the U.S.

There has never been a better time for UK companies to leverage the power of digital to plan, launch, and grow in the U.S. The combination in the UK of BREXIT and low sterling exchange rates with U.S. online and mobile sales predicted to reach $1.8bn in 2017; provides an unprecedented opportunity for success.

Join Lucid Fusion, an award-winning U.S.-based digital marketing agency and creators of SparkMag.com, at an exclusive event to learn the essential steps for planning and launching your products and services in the U.S. using digital. The event will be hosted by Moore Stephens and sponsored by Avalara, and Morrison & Foerster in collaboration with Brand Remedy, UKTI, and London & Partners. Program to include:

• 1630: Registration
• 1700: Welcome—Mark Ayres, technology partner, Moore Stephens
• 1705: UK / US Trade - current update
• 1715: Go to Market USA—A 10 point keynote address to planning, launching, and growing your business in the U.S. by Zubin Mowlavi, chief executive officer, Lucid Fusion, Zaynab Behzadnia, cofounder, LFPR, and Mika Nagashima, director of strategy, Lucid Fusion
• 1745: Building blocks for expansion—The 5 things you need to have in place to have your business ready for US expansion - Michelle Roberts-Clarke, Brand Remedy
• 1800: U.S. Tax and Compliance—Sacha Wilson, director of sales EMEA, Avalara
• 1815: U.S. IP and Data Protection—Protect and grow your brand Morrison & Foerster speaker, TBD
• 1830: U.S. Trade Mission—A preview of the September NY trade delegation from London & Partners and UKTI
• 1845: Q & A Panel Discussion—A panel of government, technology, marketing, legal, and financial experts from Lucid Fusion, Avalara, Morrison & Foerster, Moore Stephens, UKTI, Brand Remedy, ChinWag, SmartUp, and London & Partners
• 1930: Drinks and Networking

Places are limited so early booking is advised. This agenda is indicative and subject to change.

This event has been designed for businesses who have an annual turnover of more than £2 million or have funding to enter the US market in the next 2 years and will provide intermediaries and investors with information to share with their clients about successfully entering the US market.