Speaking for Results - Mixing Digital half day workshop
Event Info
Description
As the owner or manager of an IT or web based business, you will know that speaking at events and conferences is one of the best ways for you to build your company brand and personal profile, to get your message out there, influence others of your views and to generate quality leads for your business.
However, making the most of every event that you speak at is a huge challenge and needs both your time and effort. Maybe you feel that your current speaking opportunities are not getting you the right results, or that once you are finished at an event you don’t get any positive follow-up? Perhaps you are wondering how to develop the most effective presentations possible, and find it difficult to define the right messages that will persuade audiences of your viewpoint? Or do you struggle to overcome your nerves and find speaking difficult? And what kind of rapport do you have with your audiences before, during, and after you speak?
On Wednesday 16th November, 2011 Mixing Digital will be hosting a unique workshop that will help you develop a complete approach for creating a memorable and lasting experience every time you speak. It will teach you all you need to know to get the right result from each speaking opportunity and deliver a framework that will make you stand out at every event. The session will be led by Andrew Gerrard, an established conference speaker on social and digital media, and Freddie Daniells, a leading coach in public speaking and presentation skills.
By the end of the workshop you will be able to:
- Create a total “live” and online speaking experience for audiences that leads to results:
- Before with engagement in the lead-up to an event
- During the event and even whilst you are speaking
- After the event reaction and follow-up
- Use social media to drive awareness of your speaking events, build contacts, and form lasting relationships with your audiences
- Develop presentations that get your messages across with clarity, persuasion and influence
- Deliver your presentation with confidence and credibility
Whatever your speaking needs are, if you want to make the most of events, this workshop is for you.
Course leaders:
Andrew Gerrard is a Social Business Consultant, helping companies and organisations understand and participate in the relationships they have with their audiences, and converting them through social business activity into mutually profitable long-term benefits.
With over 20 years in the IT and digital media industries, Andrew brings with him a wealth of strategic business insight and tactical knowledge. And his experience with social media spans several decades, from creating online community revenues for CompuServe and AOL in the nineties; launching a social network in 2005; to creating client social business, media, marketing, and communications strategies and activities. His career includes senior international marketing roles with Microsoft, Epsilon and DoubleClick. He is a founder member and former Director of the Internet Advertising Bureau (IAB) and a Like Minds alumni.
Andrew is a regular speaker on Social and Digital business and has spoken at the CBI Conference, Like Minds, Social Brands 100, Social Media in Business, CIPR Digital, Being-Digital, Technology For Marketing, Internet Marketing Summits, SMWF, ad:tech, Henley Management College, and many IAB, Like Minds and mashup* events.
Andrew is on Twitter as @andrewgerrard, and you can read more about him on his profile at LinkedIn: http://www.linkedin.com/in/agerrard
Freddie Daniells is a freelance public speaking coach who helps senior leaders to improve results from their critical business presentations. Whether presenting to the board, to investor roadshows or pitching for major accounts, Freddie coaches clients on how to improve their confidence, how to connect with an audience and how to persuade, influence and motivate others. Freddie has been speaking on stage himself for over 10 years. He has presented in Holland, Ireland, Great Britain and the US. He has spoken to audiences, big and small, at large corporates and at a number of professional bodies.
He is also one of four people on the Great Britain and Ireland Executive Committee of Toastmasters International, the world’s largest non-profit organisation that is dedicated to helping members improve their speaking and leadership skills with over 270,000 members in 116 countries worldwide. Freddie is responsible for improving the quality of both the educational standards and membership experience for the 7,000 members in Great Britain and Ireland.
Freddie started his career in the City, advising large pension funds, unit trusts and other institutions on technology and healthcare investments, both in the US and Europe. He worked for several US investment banks before ending his City career as a Director at Société Générale. He went on to become CEO of a marketing technology business that helped Fortune 2000 companies improve marketing processes and technology. He has also run a technology incubator that invested both expertise and money into early stage enterprise software and internet businesses.
Freddie is on Twitter as @fdaniells, and you can read more about him on his profile at LinkedIn: http://www.linkedin.com/in/freddiedaniells
