Think Mobile
Event Info
Description
Mobile devices present strong, unique opportunities for businesses. The ubiquitous use of cell phones indicates that they are no longer casual use devices – they are now vital life tools for productivity, communication, and collaboration.
Whether you’re a developer, a marketer, a content creator, or a media professional, you need to be sure your mobile strategy is up to par. Don’t have a mobile strategy yet? Introductory sessions on entering the mobile space will give you the tips and best practices you need to get started. Think you’ve got the mobile thing nailed? We’ve got some new tools and tricks up our sleeve that are not to be missed.
Discover the opportunities presented by the obsession with mobile devices in mobile marketing, advertising, content creation, and audience engagement through a series of presentations from mobile technology leaders. They'll be discussing the importance of:
- Reach Mobile advertising: messaging, display, and search
- Connect Geo-targeted advertising and personalization
- Sustain Raising the bar in device design & experience
- Accelerate Mobile Intelligence: looking forward to what’s next in mobile apps and portals
