Going Global - Monetising your international audience
Event Info
Description
At AOP's Forum on 8 July, entitled Going Global - Monetising your International Audience, we ask: what steps are being taken to improve international monetisation, which new approaches are being adopted, and with what level of success? The event will feature case studies from Sky and the Wall Street Journal Digital Network, the agency view from Carat, and will also include speakers from Bauer and Improve Digital - book your place online.
One of the great promises of the internet has always been as a remarkably efficient, economical international distribution channel. But is this promise delivering tangible commercial results?
With the news that the Huffington Post is moving to monetise its international audience outside the US, we ask: what are UK media owners doing to profit from their significant and growing worldwide audiences on the web?