Mobile TV Middle East
Description
Mobile TV: the most talked about and invested in content type over the past two years. As we emerge from the research and test phases, we are beginning to learn what really works, what the consumer want from Mobile TV and realistically how much we can invest to earn a fair return. With these facts in mind, we’ve developed a conference agenda specific to the Middle Eastern market. Find out how to develop a business model for a successful and profitable launch, learn from the latest case studies and debate future business models for ad-funded mobile TV as well as incorporating interactivity and user generated content.