marketing

marketing

Linkedin Workshop London

You don't know how to use Linkedin? You receive a lot of connection requests? Learn how to use it for you and your business in a clear way to attract the right people, to build your reputation, to use is as a tool for marketing and sales!

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Date: 18 January 2011
Location: BPI, UK

Free Digital Matters Event: Marketing your own Business

Business Development event aimed at freelance and small enterprise owners which focus on developing social networking and F2F networking.

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Date: 19 January 2011
Location: Madlab, Northern Quarter, UK

Lincolnshire Wired City Reconnnected Event

Wired City Reconnected events are ‘collaborative’ networking events aimed at the digital, creative & ICT businesses interested in business solutions and collaborations.

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Date: 23 March 2011
Location: Oak House, Witham Park, UK

Leeds Wired City Reconnected Event (Rescheduled)

Wired City Reconnected events are ‘collaborative’ networking events aimed at the digital, creative & ICT businesses interested in business solutions and collaborations.

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Date: 24 February 2011
Location: Round Foundry Media Centre, UK

Manchester Wired City Reconnected Event

Manchester Wired City Reconnected events are regularly the largest events in our programme where between 50 -60 owner mangers from digital, creative and ICT businesses across the North West and Yorkshire. These events are designed to explore ‘collaborative networking’ opportunities for business.

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Date: 31 March 2011
Location: The Cafe, Enterprise House, UK

Marketing Week 1-2-1 Digital Strategy Summit

70 senior delegates from major UK brands Over £60 million of digital marketing budgets in one room Guaranteed 1-2-1 meetings with key budget holders All in one room at Marketing Week's Digital Strategy Summit 2011

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Date: 27 January 2011
Location: London, UK

When Old Marketing Principles Still Apply

Measure Social Media

According to Econsultancy’s latest Social Media and Online PR Report, 76% of companies don’t have an ROI figure for their social media spend.

This means that – shockingly – fewer than 1 in 4 companies actually know when their social media activities have been worth the money they’ve spent on them. Even more amazingly, only 7% of firms actively integrate their television and radio campaigns with their social media activities.

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Social Media in Manchester Conference

Join your fellow marketing and PR professionals at our dedicated North West conference addressing the opportunities and challenges presented by the rise of social media.

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Date: 24 March 2011
Location: Bridgewater Hall, UK

Facebook Advertising 101

This half-day course is designed to teach you how you can target Facebook and build it up to be an effective marketing channel.

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Date: 24 March 2011
Location: Walmar House, UK

Facebook Advertising 101

This half-day course is designed to teach you how you can target Facebook and build it up to be an effective marketing channel.

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Date: 31 May 2011
Location: Walmar House, UK

Facebook Advertising 101

This half-day course is designed to teach you how you can target Facebook and build it up to be an effective marketing channel.

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Date: 21 April 2011
Location: Walmar House, UK

Social Media in Travel

Join your fellow Travel marketing and PR professionals at the UK’s only dedicated conference addressing the opportunities and challenges presented by the rise of social media.

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Date: 15 March 2011
Location: TBC, UK

Professional Diploma - Digital Marketing (12 Week Part-Time)

Through dynamic lectures, case studies & small group discussions you will gain exposure to the latest methods, techniques and tools for improving your organisation's digital marketing and brand-building efforts.

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Date: 20 January 2011
Location: Russel Hotel, UK

The Facebook Friend Map of the World

Infographic of the Day: The Facebook Map of the World by Paul Butler

Q: What happens when you let an intern loose with 10m lines of data and some processing power?

A: In the case of Paul Butler an intern with Facebook's data infrastructure engineering team, something rather special.

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Don’t Follow The Wrong Numbers

Numbers

There’s no question that when it comes to Social CRM and accurately measuring the success of all your online activities some metrics are essential and some are entirely misleading.

It can be hard sometimes trying to explain this to clients whose starting point is that they want to get 100,000 fans on Facebook or 50,000 video views on YouTube, without having thought through what these numbers really mean and how valuable these “followers” are. If you get too focused on these numbers you can end up following the “stupid metrics”.

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