marketing

This innovative music journalism course aims to engage a breed of writer who has the drive and talent to steer a new anti-churnalism campaign - with our help.

Join us for an inspirational day of key note sessions and workshops bringing you up to scratch with the ever popular Digital Age and find out what part you can play in the process. This is a truly fantastic opportunity to network with like minded peers, gain knowledge from industry experts and to shape your future.

INNOVATIONS IN SOCIAL MEDIA LISTENING AND MEASUREMENT Following the success of our events In London, Influence People is hosting a one-day social media monitoring conference in Boston on 5th October.

With millions of members sharing information and expressing their preferences every day, social networks are breaking new ground in marketing & targeted advertising. As a result, some marketers are producing impressive results. The question is: are you making the most of this revolution?

Social:Email London will bring together marketing experts, email companies and brands to discuss integrated email and social media marketing campaigns.

Social Media Advertising will bring together social media companies, marketers and brands to discuss the latest tools and techniques for running effective social media advertising campaigns.

This is our one-day Google AdWords foundation course. It covers the fundamentals of advertising with Google AdWords, with a view to getting those who are new to AdWords, or who have never had AdWords training, up to speed. The course looks at the strategies, tools and techniques used to achieve successful AdWords campaigns.

If you’re spending money on driving people to your website, you need to make sure your landing pages are working hard to squeeze every last drop of business out of your visitors.

Search Engine Optimisation Training For Everyone

This is user-friendly and non-technical look at finding new customers and marketing your business online. If you are a marketing professional or business owner looking to gain knowledge and skills on the latest online marketing tactics and techniques, then this is the course for you.

This is the follow-up to our Google Analytics Introduction course, and focuses more on technical implementation and configuration. If you are going to use Google Analytics data to make changes to your business, you need to make sure that data is accurate.

A key part of success online is how well you use website Analytics. Without reliable visitor information reports from which you can draw real insights, you’re literally running your website in the dark.

AdWords 301 is our advanced AdWords course, designed for experienced advertisers seeking the up-to-date and in-depth techniques the industry pros use to achieve their advertising goals with Google AdWords.

The AdWords 201 class follows on nicely from the basic lessons introduced in AdWords 101. Now that you know how AdWords works, we move you on to optimising your campaigns, how to diagnose problems and how to make changes that will have a positive impact on your campaigns.

If you are just getting started with AdWords, or are looking to refresh your memory, this course is the one for you. AdWords 101 will help you lay the foundations for building successful AdWords campaigns.