branding

branding

Content Marketing: Create a winning strategy to engage customers and drive business

This intensive half-day seminar aims to help you put together a strategy that’s right for your business. A content marketing strategy will help you provide potential new clients with valuable information, which will ultimately gain you more business.

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Date: 15 September 2011
Location: The Brewery, UK

"Branded Content" by Frank Rose

Times Square

This is a Guest Blog by Frank Rose, Contributing Editor of Wired US, who's recently written and released "The Art of Immersion".

Everywhere I go this year, I seem to run into a branded content discussion.

From DIY Days in New York, to the “Brisk: Machete” panel I did with Robert Rodriguez and Dann Trejo at SXSW interactive, to the Branded Content Salon I spoke at at LBi London, to Morgan Spurlock’s POM Wonderful Presents: The Greatest Movie Ever Sold at Hot Docs and Sheffield, the idea that brands can commission entertainment instead of merely advertising in it keeps popping up.

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Social Media Strategies Summit

During this 3 day summit attendee’s will learn how to best utilize and integrate the myriad social media platforms to engage customers directly at a fraction of the cost of traditional marketing. Through the intelligent use of social media marketing you can, in house, have continuous direct contact with your customers.

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Date: 25 October 2011
Location: TBD, UK

Green Data Centre and Cloud Control Conference

The Green Data Centre and Cloud Control Conference are collocated events which will give attendees the hands down, most comprehensive event experience. Don't miss out on this ground breaking conference and reserve your seat now!

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Date: 25 October 2011
Location: Hilton London Tower Bridge Hotel, UK

Cloud Control Conference and Exhibition

Among the many subjects covered across the three day event a focus will be given to the following cloud topics: Benefits and Cost Analysis Security Questions, Answers and Obstacles Data Center Efficiency and Virtualization

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Date: 19 July 2011
Location: Hilton Boston Logan Airport, US

PERSONAL BRANDING FROM THE INSIDE OUT

This one-day workshop is designed to help you develop a unique Personal Brand. The work we do will enable you to position yourself so that you raise your profile, enhance your career prospects and have a greater sense of well-being.

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Date: 28 June 2011
Location: Leonard Hotel London, UK

Building an Intranet with Drupal (Drupal Training)

This course is designed for people who need to manage internal information in companies or organisations and are looking for a solution that is robust, easy to use for staff and easy to configure for administrators.

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Date: 13 July 2011
Location: Baker TIlly, UK

Advanced Drupal Development with Features (Drupal Training)

This Drupal training course gives advanced practical advice on the tools you need for a more effective development. Organise site development in a modular way with Features and Code-Driven Development, enabling team collaboration, reusable code and precise traceability of changes.

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Date: 14 July 2011
Location: Baker Tilly, UK

The CMO B2B Marketing International Conference

"Grand Designs: Constructing your digital brand architecture" Is ‘marketing strategy’ now being driven solely by the latest digital channels on offer? Is the tail wagging the dog?! With the number of new digital marketing channels growing rapidly, even with taking away traditional marketing, what do you back? What is the optimal mix?

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Date: 24 June 2011
Location: Hilton Arc de Triomphe, UK

Top 100 Brands: Apple Overtakes Google, China on the Rise

Cycad Apple by Josh Work

Google might have overtaken Apple in the battle for mobile operating system dominance but in the war of brands, Apple's the new number 1 according to sixth annual BrandZ Top 100 Most Valuable Global Brands study.

Up 84% on last year's value Apple takes the top slot with a brand value just topping $153m, with Google relegated to second place at $111m. Brace yourself brand pickers, here's the top ten:

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Online Marketing Show at Marketing Week Live

The Online Marketing Show provides the newest tools in the digital marketing industry. Supported by New Media Age, the event helps marketers make sense of and leverage the endless opportunities of digital marketing to improve campaign performance through a range of online marketing workshops and educational content.

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Date: 29 June 2011
Location: Grand Hall Olympia, UK

Ale 2.0 at the Harp

This is a relaxed meetup for people who work in digital and like real ale (or other drinks). There are no name badges.

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Date: 5 May 2011
Location: The Harp, UK

Mixing Digital with Dinner: Tips from 35,000 Ft

Virgin Atlantic's Social Media and Digital Policy.Claire Higgins is joining us for dinner to share her views and advice on vtravelled's social media strategy and their plans to connect with customers at 35,000 feet.

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Date: 11 May 2011
Location: Ristorante Biagio, UK

Linkedin Workshop London

Programme 1 – Learn how to build an effective profile 2 – Learn how to leverage your network 3 – Learn how to look for people and information and increase your reputation 4 – Key features on LinkedIn and real-life cases

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Date: 24 May 2011
Location: BPI, UK

AR Summit (Augmented Reality)

AR Summit, a one day conference & interactive expo taking place on the 16th June 2011 in central London creating the perfect platform for brands, media agencies, publishers, and developers looking to uncover Augmented Reality in full and recognise the potential AR brings any brand or company.

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Date: 16 June 2011
Location: Delfina, UK