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Social Media Week London: Some Choice Events Curated by Chinwag's Sam Michel

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Social Media Week London Sep 2012 - Schedule Screenshot

Social Media Week September is almost upon us, next week, and for one year only, London’s playing host to its second week-long festival of all things social.

There’s stack of events, virtually of them free, to choose from, but with just a couple of days to go, spaces are getting snapped up fast. Fortunately a whole heap of events have been added in the last few days.

In a bid to find to navigate the schedule and provide a few pointers, I’ve rummaged through the list of events and picked out a few choice nuggets in a range of topics. Enjoy perusing them, and make sure you snap up a ticket quick smart!

On to the events...

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Using Social Media to Go Global - a free SMWLDN Event

Old Map (62) by rosario fiore

Want to take your business global? An free half-day event next Monday during Social Media Week London, might be just what you're after. Find out how to use social media, online communities and collaborative tools can help build your company’s international business.

Open to ExportOpening with a spot of networking over coffee, we’ll discover Open to Export, the exciting new service from UK Trade & Investment and Yell, which help small fast-growing firms find the answers they need to develop their global potential.

Hear from We Are Social, Naked Wines, Nokia on how they used social technology to ‘go global’. Find out what hurdles they had to overcome, what worked, what didn’t and quiz them on their plans for the future at this free event.

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Creative Digifest #SXSC2

A one day conference that will explore questions such as: how are digital networks transforming our lives? What can the latest technologies do for you?

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Date: 11 October 2012
Location: Garden Court, UK

Oversharing or misUnderstood: Automatic Sharing in Social hosted by Betapond

When Facebook unveiled Open Graph and made it possible for apps to automatically share what you’re listening to, watching or reading, it divided opinion. “Frictionless sharing” is a great way to discover new stuff from friends but some think it’s Too Much Information. Come along and join the debate...

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Date: 27 September 2012
Location: Advertising & Marketing Hub at Facebook, UK

Sustainable Brands Doing Good by Doing Well in Social hosted by Betapond

How has social media changed the way brands approach CSR and sustainability initiatives and what will the future hold? What challenges and opportunities to brands face as they use new methods? Our panel will include brand marketers and experts who have seen the potential, join the discussion...

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Date: 26 September 2012
Location: Business & Enterprise Hub at The Hub Westminster, UK

Facebook 1 Billion: End of the Beginning or Beginning of the End? hosted by Betapond

Facebook approaches its 1 Billionth user while under the spotlight as never before. A few years ago Facebook was one of many social networks. Now it’s the world’s most important social media platform. On Tuesday at 9am in Unruly, our panel will discuss Facebook’s future.

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Date: 25 September 2012
Location: Media, Mobile and Lifestyle @ Unruly, UK

Chinwag's Careers Day at Social Media Week London 2012

Hundreds of graduates, jobs seekers and experienced workers looking for that next challenge will be flocking to the Careers Day to meet the likes of Nokia, Financial Times, Imagination, Tempero, News International and more, so don't miss out. REGISTER NOW - it's free!

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Date: 28 September 2012
Location: The Vinyl Factory Soho, UK

Changing the game: positioning your charity to succeed in the new health service market

CharityComms has partnered with marketing and communications agency Resonant Media to produce a conference designed to guide charities through the new health and wellbeing provider market.

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Date: 28 November 2012
Location: London, UK

Facebook Marketing ROI: A master class with Nokia, The Social Partners and The Humane Society

After selling-out tickets for this event on Tuesday, we're happy to announce that we will hold it again at Facebook Headquarters on Wednesday 26th September. However, this time, we have some new speakers to give additional insights and strategies for proving the success of social marketing within your organisation.

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Date: 26 September 2012
Location: SMWLDN Advertising & Marketing Hub @ Facebook, UK

Social Media Results For PR & Comms

This is THE social media conference for brands, inhouse PR and comms professionals and corporates alike. Don’t waste your time with ‘gurus’ and consultants! Instead, join us at this one-day, content-led conference developed specifically around the burning issues which PR and comms professionals face on a daily basis.

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Date: 28 November 2012
Location: Grand Connaught Rooms, UK

Global Keynote: Alex Balfour, Head of Digital, LOCOG (London 2012 Olympics)

Join us for the SMWLDN Global Keynote, a fireside chat with Alex Balfour, the at the centre of the digital delivery of the massively successful London Olympics and Paralympics Games. Opening this Sep’s Social Media Week and hear about the trials, tribulations and successes behind the digital success of the games.

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Date: 24 September 2012
Location: SMWLDN Media, Mobile and Lifestyle Hub @ Unruly Media, UK

The Decision Makers: The Truth Behind the Family Purchase Dynamic

#SMWLDN Families in the UK spend around £187B a year yet not much is known about the complicated decision making dynamic that goes into how that money is spent. This session will look at who in the family makes what decisions, how the members of the family influence each other and what role social media plays in inter-family communications.

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Date: 25 September 2012
Location: Engine, UK

Through the Eyes of a Child: The Social Media World of 6-11 Year Olds

#SMWLDN Kids are inherently social and are very active on many social media platforms; therefore they are a hugely important part of the social media landscape. This discussion will focus on what kids are doing on networking sites, how and why they are so engaged with each other and the platforms, and look at the psychology behind these behaviours.

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Date: 26 September 2012
Location: Engine, UK

Who said Social Media Can’t be Glamorous! SMWLDN Fashion Day, Thurs 27th Sept

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SMWLDN is holding its first Fashion Day, kindly supported by Nokia, on Thurs 27 Sept from 9am-6:30pm at the Sport, Entertainment & Cultural Hub @ Engine.

Fashion Day, powered by Nokia, takes an in-depth look at the impact of social media on the fashion world. Taking it from the perspective of designers, journalists, and high street brands. How is data shaping the business? How new social networks such as Pinterest, and Fancy influencing the industry? All these questions and more will be addressed in this fashion-devoted day!

The day will be split in to four sessions focusing on different areas, starting with trends, followed by social media best practice, we'll then be taking a lunchtime break where some of the UK's leading fashion start-ups will be showcasing their wares. After lunch, we'll look at engagement and influence and finally, the social future of fashion.

If that's not enough, there's also a fantastic competition where you could win a trip to LA! More below...

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The £800m Elephant in the Room: Social Inside the Enterprise hosted McKinsey & Co

McKinsey Global Institute principal Michael Chui discusses the potential value in using social tools to enhance communications, knowledge sharing, and collaboration within and across enterprises. He'll be joined by an expert panel who'll reflect and discuss the dramatic changes 'social' is making inside the enterprise.

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Date: 24 September 2012
Location: Business & Enterprise Hub @ The Hub Westminster, UK