sales

20 Oct. London: Bus. Development China, by Guilian Zhang, deputy mayor Yangzhou

This event will cover: * How to recognize market opportunities in China * How to spot and avoid the minefields in China’s economic, cultural, and political context * How to capture the market demand and build meaningful relationships in China’s business world

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Date: 20 October 2011
Location: Regus Portland House, UK

'BEYOND THE PITCH' Agencies and Digital companies - HOW TO IMPROVE YOUR SALES

Pitching is only one 7th of the process your company will go through with clients to win business. Find out the other 6 steps. , ‘Beyond the Pitch’ is the first workshop that demystifies the whole sales process for account managers, directors, heads of business development.

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Date: 7 July 2011
Location: ww.01zero-one.co.uk, UK

'BEYOND THE PITCH' FOR AGENCIES and Digital companies - HOW TO IMPROVE YOUR SALES

Pitching is only one 7th of the process your company will go through with clients to win business. Find out the other 6 steps. , ‘Beyond the Pitch’ is the first workshop that demystifies the whole sales process for account managers, directors, heads of business development.

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Date: 8 June 2011
Location: ww.01zero-one.co.uk, UK

Workshop: Sales and Marketing Integration - Maximise leads and revenue

Marketing, now more than ever before, is under greater pressure to improve the lead to sales conversion ratios. This workshop will give you an in-depth understanding on how to maximise the relationship between sales and marketing.

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Date: 13 April 2011
Location: etc Venues, UK

Fail to Plan Your Social Campaign - Plan to Fail!

FAIL (possible EPIC FAIL) by Rob Boudon

A key mistake made by brands when they first enter the social sphere is to forget that they’ll need a way to measure the tangible success of their efforts. Effectively brands leave themselves unable to measure the ROI of their social activity and as a result it can very easily become a wasted effort.

When you first engage through sites such as Facebook or Twitter it’s very easy to be fooled into thinking that a million online followers is an end to itself, but if you haven’t at the very least considered a future strategy for turning your new online friends (followers and fans) into *real* customers, it’s highly unlikely to happen on its own.

Just as with any other marketing campaign, clear objectives should be set right from the start that can be clearly measured and analysed in order to tell you exactly how successful your activities have been.

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The "Friend" Close: Social Sales

Sales has come a long way from it’s stereotyped image of the persistent cold caller who won’t take no for an answer. Brands have been working hard to pull in sales and retain customers using a variety of methods. How can you mix both offline and online strategies to allow the customer to create their own journey? How can you maximise your ROI?

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Date: 9 February 2011
Location: Design Council, UK

Workshop: Effective online lead generation

Attend this full day workshop and gain an in-depth understanding into the latest best practice advice and case studies on online lead generation.

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Date: 1 December 2010
Location: etc Venues, UK

Seminar: Demand generation - Don't let your online leads get off the hook

Learn how to effectively manage your company's demand for quality leads. And qualify, score, nurture and prepare them for conversion to sale.

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Date: 30 September 2010
Location: The Brewery, UK

How to sell your multi platform content - a one day interactive workshop for TV and Digital Media Professionals

How to sell your multi platform content - a one day interactive workshop for TV and Digital Media Professionals 29th July at 01zero-one, Soho London. Bursary for TV and digital media freelancers available from Skillset. Can you make money from your multi platform content?

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Date: 29 July 2010
Location: 01zero-one, UK

Words That Work: Copywriting to Sell to CEOs, CFOs & CIOs; Copywriting to Sell Entrepreneurs

Topic: 
marketing
Publisher: 

Stop! Before you write any marketing copy, sales presentations, email or ads to impress CEOs, first find out what trigger words and phrases will work. And which "sales-killer" words to avoid in your copy. Critical for lead gen and sales campaigns.

Is your company trying to sell products or services to CEOs, CFOs, CIOs or entrepreneurs? Now there are copywriting guides to help you:

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