psychology

Psychology for Design workshop

In this one-day event we’ll look at how people build mental models of the world around them and how we can use that knowledge to create great user experiences.

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Date: 9 May 2017
Location: Auditorium, UK

Free Conversion Optimisation Event - Online

PRWD Reveal is focused on providing strategic and practical takeaways to help deliver real business impact through data driven marketing. With speakers including Stuart McMillian, Deputy head of Ecommerce at Schuh, Founder and director of PRWD, Paul Rouke, and the team from Optimizely.

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Date: 8 October 2015
Location: ONLINE, XX

Digital Mindfulness: Exploring the Impact of Practical Wisdom & Digital Technology

Digital Mindfulness explores critical understandings of the interactions between technology and practical wisdom

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Date: 18 March 2015
Location: Senate House, UK

Chinwag Psych - The Wrap

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We just wanted to say a big thank you to everyone who came and helped make our second Chinwag Psych Conference a success.

So just in case you missed the day, we have a quick snippet of the roundup here, for the full run down visit PsychMatters

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A Line Up Of Upcoming Psych Events

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We’re big fans of combining psych and business so we’ve collaborated a list of upcoming Psych events that quite frankly you don't want to miss. 

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Chinwag Psych London

The events bring together a community of academics, psychologists, neuroscientists, behaviour economists, marketers and business consultants to explore the area of Psychology, Neuroscience and Behavioural Economics in more depth.

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Date: 15 May 2014
Location: Museum of London, UK

March 5 PsychUp: Dr of Social Media Jillian Ney and Ogilvy’s Daniel Bennett

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PsychUps are for anyone interested in exploring the ever-changing world of behavioural science and how it can be applied to business.

Date: Wednesday 5th March 2014

Time: 6pm

Venue: The Bakery London, 25 City Rd EC1Y 1AA (Map)

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The Wrong Social Network: How Cognitive Bias Fools Marketers

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kensington market graffiti by Jacob Earl

This post was written by Mat Morrison, Social Media Strategy Director at Starcom MediaVest Group and originally appeared on his blog. You can find him @mediaczar and his evil alter ego, @evilczar.

Like most other modern human beings (and I’m including you in this), I’m naturally bad at prioritising my life. There are all sorts of psychological processes that — while nicely suited to living in the early hominid moment — aren’t much use when it comes to mid- and long-term planning in the modern world. Wikipedia maintains a handy-dandy list of the resulting cognitive biases that’s worth perusing from time to time.

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PsychUp is Back!

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PsychUp is back! This first gathering of 2014 takes place on
4th Feb at 6pm and it’s going to be a great way to start your Psych journey for the year with optimisation maestro, Craig Sullivan and colour psychologist, Karen Haller.

In addition to presentations, there’s drinks, snacks and plenty of time for networking and chat. Early-bird tickets have almost sold out, so don’t wait too long to book.

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The Psychology of UX - - UXPA UK

Join us at 6.15pm (for a 7pm start) to enjoy an evening of learning, networking and socialising with colleagues. Please note that we will be at a brand new space with larger capacity near St Paul's and City Thameslink.

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Date: 23 January 2014
Location: see Eventbrite, UK

Chinwag Psych: November Psych Up. Have You Got Your Ticket?

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PsychUp

The time is almost upon us for the next monthly instalment of Chinwag Psych: November PsychUp. If you haven't got your ticket, why ever not? Grab one now.

Save the date, Nov 12, Alex SassManaging Director, Hyperworld Control and Social Media Consultant, Dynamo PR will be speaking on "The Value of Social Phobia in Digital Marketing". Find out more about Alex here.

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Chinwag Psych: Calling All Speakers!

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MicUP for the Chinwag PsychUp

Quiet at the back of the class! I need your full attention. Over at Chinwag Towers we take Psychology very seriously and we are looking for innovators, specialists, behavioural experts to speak at our PsychUps and Conference.

If you have something important to say, let us know. We love a good natter.

To make life even easier we have got a super quick form to gather up your interest. Apply to speak here.

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Chinwag Psych: PsychUp - Be there or Be Square.

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Chinwag Psych

Next week Chinwag will be hosting the first Chinwag Psych: PsychUp, Wed 8 Oct (6pm - 9pm). Geared towards marketers, academics and anyone with an interest how businesses can use psychology, neuroscience and behavioural economics to improve.

Following the hugely successful Chinwag Psych earlier this year, this meetup will showcase two leading thinkers in the field, with a few drinks and a chance to chat and network with like-minded people. Did we mention it is completely free to attend?

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UX Brighton 2013: The Psychological Foundations of Design

The UX Brighton team's 4th annual conference focussing on the psychological foundations of design.

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Date: 1 November 2013
Location: The Corn Exchange, UK

Forget-Me-Not: Can A Computer Remember For You?

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Forget-Me-Not: Can A Computer Remember For You?
We spent a morning at NESTA debating and demonstrating the relationship between people and digital memory, with an expert panel:
Sebastian Groes (Lecturer and Memory Network Researcher) 
Holly Pester (Sound Poet) 
Jon Silas (Lecturer in Psychology at the University of Roehampton) 
Elad Ben Elul (The Album People) 
Michela Magas (Scientific Director, MIReS: the future of music tech)
It began with an experiment on how we access and store data. The room was divided into two groups and each were presented with a series of words to process and then remember. A simple task... or so we thought! Turns out one group were actually being tested on their capacity to forget. Presented with the first set of words and asked to then forget that they saw them. Results showed that when told to forget we actually tend to remember better. Who knew?! 
The panel then went on to discuss the roles of memory in music, poetry and psychology.
Human memory's incompleteness is its greatest strength. We filter, connect and prioritise information. We do not store it like a hard drive does. The way we do this varies from person to person: abilities at the extreme ends of the spectrum can be debilitating or brilliant (or both). 
Cognitive services such as mapping and memory aids can fill in some of the gaps. But how will these change our sense of self and how we learn? What could they do for impaired or ageing brains?  
Knowledge has always been distributed between brains, tools and infrastructure. London taxi drivers' memory centres measurably swell as they learn the city's layout, but those of New York cab drivers and minicab drivers with Sat Navs don't. 
Technology is changing our memory. Whilst relying on prosthetic memories expands the amount that we can know it also leaves us vulnerable - data we can't find is lost from history, data we cannot control might be changed: false memories may be implanted or product placement slipped in. Will our shared photographs become permanent, public evidence and surveillance culture spread? Who owns this information? Do we have the right to be forgotten?
Will we look through Google Glass at our grandchildren's faces surrounded by status updates, health information, highlights of their school reports, prompts for caring questions and algorithmically-chosen presents? 
How far will this go? 
The event was one of a series leading up to Nesta's FutureFest, a weekend of events challenging us to imagine and shape the years ahead. We asked participants to answer the following question: How would you live your life differently if all your experiences were digitally stored, searchable and retrievable?

We spent a morning at NESTA debating and demonstrating the relationship between people and digital memory, with an expert panel:

Sebastian Groes (Lecturer and Memory Network Researcher)
Holly Pester (Sound Poet)
Jon Silas (Lecturer in Psychology at the University of Roehampton)
Elad Ben Elul (The Album People)
Michela Magas (Scientific Director, MIReS: the future of music tech)

It began with an experiment on how we access and store data. The room was divided into two groups and each were presented with a series of words to process and then remember.

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