Complete Digital Marketing

How to plan, manage and execute successful digital campaigns. Over three days you’ll learn how to work with digital data and take advantage of e-marketing tools such as search engines, banner advertising, email broadcasts and SMS.
 

This new three-day course will provide you with a definitive introduction to digital marketing tools, techniques and applications including digital marketing strategy, campaign management and execution, the gathering and managing of digital data and the complete array of e-marketing tools from search engine marketing to email and SMS. You will also learn how to monitor and control your digital marketing campaigns to ensure optimal effectiveness and integration.

Whether you work in B2C or B2B this course will equip you with the knowledge and skills you need to manage your digital campaigns with confidence.