socialmedia

In this session, Ross Nichols of The Daily Mail Group, Adam Stewart of Play.com, Carie Lewis of The Humane Society of the United States, Craig Hepburn from Nokia, and Richard Jones, CEO of EngageSciences, discussed how social marketing is changing, and the processes organisations need to put in place to generate real world value.

With February behind us, we are eagerly looking forward to our next Social Media Week, set to take place September 23-27, 2013! And we want you to experience it in a new way.

What if you had the chance to travel to one of our host cities this SMW September? Imagine joining amazing conversations, seeing iconic venues in London, Bogota and more while meeting innovators from all around the world? Thanks to our new Travel Award Program, powered by Nokia, you could do all that and truly have an international SMW experience!

Communicating with markets has never been easier. But those who have the skills to create direct and compelling dialogue are in a tiny minority.

This session takes you on a tour of Share This - the best-selling social media handbook for PR professionals from Chartered Institute of Public Relations, tackling topics including:

Hosted at Hub Westminster on Wednesday, 26 September 2012, the SMW session Social CRM- A Practical Look at What it is and How to Get Started, explored the big questions:

• What it Social CRM? 
• What are the benefits?
• What are the barriers? 
• Is anyone using it? 
• How do I get started?

Sponsored by NixonMcInnes, the social business and digital innovation consultancy group, the session focused on the realities brands face when thinking about social CRM.

Chinwag Psych (@ChinwagPsych) is coming to London on Thursday May 9th. 

It is a conference and online publication covering psychology, neuroscience and machine learning for business and marketing.

A limited number of Early Bird tickets are now available. Get your tickets here. 

We are excited to be able to announce our first two speakers. Here come the girls...

Fashion conscious consumers know what they want, when they want it, be it high street or haute couture. Social Media has facilitated fashionista's with a hub for conversations now its up to the brand to listen. The question is who to listen to? Who has real influence?

Is it the obvious: editors, fashion bloggers and trendsetters or are there different tribes? Can new influence tools like PeerIndex, Klout or KRED unlock these groups or is it a case of knowing ‘who to know’?