marketing

marketing

Fanographie: the art & science of digital fan marketing

Fanographie Summit: 27 March 2012, London The Fanographie Summit is a gathering of digital media executives who work in sports & entertainment industries. Fanographie will bring together strategists, marketers, technologists, creatives, agencies, media entities, entrepreneurs and more.

// more

Date: 27 March 2012
Location: LBi, UK

Facebook Fan or Foe

fb

As Facebook heads towards a record stock flotation that could value the company at £63 billion (and Mark Zuckerberg at £17.8 billion), we have to ask what role we, the users, play in its success.

The website relies on adverts to generate profit. Those can be directed either to an external website or to a branded Fan Page. Marketers realised early on that directing their ads to a Fan Page rather than a standard ‘Dot Com’, not only meant a better response (the site shared information about other friends who endorse the action), but also introduced the potential to grow massive marketing databases to which they could direct promotional messages at no further cost.

We’ve all swallowed the pill and a quick glance at your new timeline profile will show how many Fan Pages you have now ‘liked’- far more than you’d imagine, it’s not uncommon for single profiles to join hundreds a year.

// more

Webcast: Digital body language - Deciphering you prospects' online behaviour

Learning how to track a prospect's online behaviour can lead to a big increase in the number of marketing qualified leads you can deliver to your sales team. Find out how with this Eloqua webcast.

// more

Date: 14 March 2012
Location: Online, UK

Webcast: How to streamline marketing processes to increase efficiencies and reduce costs

Automating the process behind your campaigns is often as critical as the final campaign execution in terms of getting the best business results. Aprimo will talk you through what tools you need.

// more

Date: 1 March 2012
Location: Online, UK

Social Media Marketing for Small Business

Our Social Times is teaming up with Constant Contact to host a FREE social media marketing seminar for small & medium-sized enterprises in Essex. Featuring expert speakers at the forefront of this exciting industry, this high-value seminar will focus expressly on the needs and interests of SMEs.

// more

Date: 22 March 2012
Location: Essex Record Office, UK

Social Media Marketing for Small Business

Our Social Times is teaming up with Constant Contact to host a FREE social media marketing seminar for small & medium-sized enterprises in Edinburgh. Featuring expert speakers at the forefront of this exciting industry, this high-value seminar will focus expressly on the needs and interests of SMEs.

// more

Date: 29 May 2012
Location: The Auditorium, UK

Social Media Marketing for Small Business

Our Social Times is teaming up with Constant Contact to host a FREE social media marketing seminar for small & medium-sized enterprises in Birmingham. Featuring expert speakers including Luke Brynley-Jones (Founder, Our Social Times), this high-value seminar will focus expressly on the needs and interests of SMEs.

// more

Date: 14 June 2012
Location: Crowne Plaza, UK

Social Media Marketing for Small Business

Our Social Times is teaming up with Constant Contact to host a FREE social media marketing seminar for small & medium-sized enterprises in Manchester on Thursday 12th April. Featuring expert speakers, this high-value seminar will focus expressly on the needs and interests of SMEs.

// more

Date: 12 April 2012
Location: The Studio, UK

Social Media Marketing for Small Business

Our Social Times is teaming up with Constant Contact to host a FREE social media marketing seminar for small & medium-sized enterprises in London. The seminar will feature expert speakers including Luke Brynley-Jones (Founder, Our Social Times), Ron Cates (Development Director, Constant Contact) and Tammy Kahn Fennell (CEO, MarketMeSuite).

// more

Date: 10 May 2012
Location: Coin Street Community Builders, UK

Social Media Marketing for Small business

Our Social Times is teaming up with Constant Contact to host a FREE social media marketing seminar for small & medium-sized enterprises in London. The seminar will feature expert speakers including Luke Brynley-Jones (Founder, Our Social Times), Ron Cates (Development Director, Constant Contact) and Tammy Kahn Fennell (CEO, MarketMeSuite).

// more

Date: 23 March 2012
Location: Coin Street Community Builders, UK

Email and Social Media: The New Rules of Engagement - Panel Session

During this session, our world class panelists will discuss real-world case studies and best practices learned from small businesses, highlighting how email and social media work hand-in-hand to grow business, and how to best leverage both channels to drive quality engagement, sharing and create positive word of mouth.

// more

Date: 16 February 2012
Location: Design Council, UK

SMWLDN Spotlight: Annette Iafrate, Vice President & MD, UK at Constant Contact

constant contact

This year for Social Media Week London, we’ve got some amazing partners, and learning more about each of them inspires our team and challenges how we at SMWLDN do what we do.

Bringing on Small Business Sponsor, Constant Contact has been no different.

Learn a bit more about them with us, as we talk with Annette Iafrate, Vice President & Managing Director, UK at Constant Contact Constant.Through affordable and easy-to-use marketing tools, Constant Contact helps create and grow customer relationships. And now, they’re here to help strengthen and grow how we support small businesses in this area.

// more

Social Celebrities

This event explores the direct relationship celebrities now have with the public through social channels. It will discuss the importance of reputation management and the social responsibilities of communicating en-mass.

// more

Date: 13 February 2012
Location: Fleet Place House, UK

Music 4.5 Mobile Music - the sound of the future

Music 4.5 Mobile Music will focus on the new innovative trends and technologies in the market place, explore the new interactive relationships between musician, music, audience and devices/service providers, going beyond the mere marketing role of an app and/or game.

// more

Date: 8 March 2012
Location: Lewis Silkin office, UK

The Social Customer 2012

The Social Customer 2012 is London’s leading social customer engagement and marketing conference.

// more

Date: 29 March 2012
Location: Prospero House, UK