marketing

We thought we would give you a little taster of who you can expect to meet at Chinwag's Careers Day this month... With the likes of LBi, Bloomberg, Yammer and more, the day will be one you wont want to miss!

The fair is taking place on Wednesday 23rd May in the Digital Shorditch Big Top at Hackney House. The main 'big top' tent will be the exhibitor hall where you'll meet premier agencies, start-ups and brands, there'll also be a 'little top' tent, filled with how-to sessions, workshops and CV surgeries, so you'll have plenty to do.

So to give you a sneak preview of who can you expect to meet there...

You may have heard some of the buzz about Pinterest, one of the newest social networks on the block, but you might not know how much of this excitement is warranted, and how much is pure hype.

Suffice to say, in the history of social networks, never has a service risen so far, so fast; and never has a social network started to deliver lucrative customers to business so quickly. Read on to understand how Pinterest can help your brand.

We're delighted to announce the latest additions to Chinwag Insight: Psychology of Online Insight Conference! Joining the lineup is: 

Craig Sullivan 
Group eBusiness Manager at Belron (aka AutoGlass)
'Psychology: changing behaviour, increase conversions, cut costs'.
Craig is going to explain his love of studying customers and testing new products, services and page designs on 28M+ website visitors. Using  psychological principles, he'll explain how you can change consumer behaviour, increase conversion rates and lower running costs. 

Martin Talks
President of Digital at Draftfcb
Martin will be talking about 'Why Emotion Drives Your Bottom Line'.

Stuart Battersby and Matt Purver
Co-Founders of Chatterbox
Stuart and Matt will discuss  'Using conversational analysis to understand influence and interaction'.

The wonderful guys (and girls) at Ravensbourne have helped us during two Social Media Week London's, Feb 2011 and this February just past.

On the 13th & 14th June, Ravensbourne2012 will be opening its doors to industry and the public, to showcase London’s brightest new graduates. The two day festival, organised and designed by the student body, is a chance to see a collaborative showcase of graduate work, alongside other outstanding live events and installations. A graduate show like no other. And the invite is extended for you to attend.

Budding brands and those with gazillions of fans alike have one thing in common - a hunger to give things away.

When you're looking at a report suggesting that the start-up cost of client acquisition through AdWords or traditional marketing is nearly always higher than the initial purchase price of your product, it's extremely tempting to brainstorm your way down to the lowest form of marketing...the give-away. Let me argue that we must not and should not go there.

The deadline for UKTI's high profile Trade Mission to China (taking place 28th May - 1st June 2012) has been extended to end of play, Wednesday 25th April.

The multi-sector mission, which will be led by Lord Green, Minister of State for Trade & Investment, is timed to coincide with the China International Fair for Trade in Services (CIFTIS) and will also include a "UK Day" Showcase with networking and bespoke b2b meetings, networking with Chinese government officials and more.

DemandCon, the conference dedicated to accelerating the sales and marketing funnel, comes to London on 28th May 2012. 

We're delighted the organisers have offered two lucky Chinwaggers the chance to win a free conference ticket worth £395.00 each.

Entering the competition could not be easier, simply follow the link below and fill in the form by Friday 18th May and a ticket could be yours.