blogging

blogging

The Guardian: Activate New York

Activate New York 28 April 2011 Don’t miss the Guardian newspaper's gathering for leaders working across all sectors who are proving that, through the use of technology and the internet, we can make the world a better place. Find out more at guardian.co.uk/activate/new-york

// more

Date: 28 April 2011
Location: The Paley Center for Media, US

South By South West...Through the Eyes of Teamly

I’m writing this a few days after returning back to the UK after attending “South by South-West” (SXSW) Interactive, Austin, Texas. It’s an enormous conference or festival of all things digital and web related. In Silicon Valley it’s known as “spring break for geeks”, an apt description which describes the attendees and the atmosphere just a little too well.

It’s spread over 5 days, with talks, discussions, panels and keynotes running all through the day with parties running all through the night. There is simply no other conference like it. You won’t see people in suits, instead, flip flops, shorts and a T-shirt branded with your company logo is fairly typical.

// more

31 March 2011 by Scott Allison

Chinwag's Guide to being a Fantastic Guest Blogger

Hello and welcome into the world of guest blogging for Chinwag.com! Before you get stuck in we’d like to run through some hints, tips and guidelines.

Posting on Chinwag is a great way to share ideas, thoughts, research and more with like-minded folk. Our community is important to us, they're a pretty influential bunch who appreciate great content.

// more

Workshop: Social Media Training (Intermediate)

Use an integrated set of social media techniques to support every stage of the buying decision and turn general awareness into profitable relationships.

// more

Date: 7 April 2011
Location: etc Venues, UK

Monetising Content & Audiences across Platforms

A half-day interactive workshop to help TV & digital media producers learn more about audiences, data, social media, products & platforms, and how to monetise content. The courses are open to freelancers who have broadcast credits or two years’ professional experience working in TV and Digital Media production.

// more

Date: 29 May 2012
Location: Indie Training Fund at Lux, UK

AdMonsters EU Publisher Forum - Amsterdam

AdMonsters EU Publisher Forum - Amsterdam Participants gather for three days of in-depth peer-to-peer discussions, focused on developing actionable solutions and best practices in response to cutting edge challenges.

// more

Date: 12 June 2011
Location: The Mövenpick Hotel, AU

Social Media Results Conference - From Engagement To ROI

Social Media Results Conference – From Engagement To ROI From Conversation To Conversion: Demonstrate Real Results By Driving The Customer Journey With Consistently Genuine Interaction & Fully Integrated, Targeted Social Media Campaigns

// more

Date: 14 June 2011
Location: The Hotel Russell, London, UK

AdMonsters OPS: Markets - London

AdMonsters OPS: Markets - London A unique, one-day conference for digital advertising leaders focused on operational excellence in an audience driven marketplace.

// more

Date: 7 July 2011
Location: The London Film Museum, UK

Adventures in Digital Marketing - a Digital Marketing Workshop

Join us as we bring together some of the best names in digital marketing for this unmissable full-day digital marketing workshop workshop in Central London.

// more

Date: 28 March 2011
Location: Wallacespace, UK

a4uexpo London 2011

From the latest SEO Strategy to the current thinking on Retargeting and Deduplication the diverse conference programme covers everything you need to know to succeed in Affiliate and Performance Marketing.

// more

Date: 18 October 2011
Location: Hilton Metropole, UK

a4u Affiliate Marketing Awards

With a total of 25 awards up for grabs there are ample opportunities to ensure your business and brand receives the recognition it deserves.

// more

Date: 17 May 2011
Location: Grosvenor House Hotel, UK

Great British Breakfast: SXSWi

UK Trade & Investment and Chinwag are hosting a networking event with the best and brightest from the UK digital media industry along with US investors and international media.

// more

Date: 15 March 2011
Location: Cedar Street Courtyard, US

The Inspire Conference

The inspire Conference is fuelling the next wave of change in Technology, Creativity, Entrepreneurship and Society

// more

Date: 7 June 2011
Location: Shoreditch Town Hall, UK

Fail to Plan Your Social Campaign - Plan to Fail!

FAIL (possible EPIC FAIL) by Rob Boudon

A key mistake made by brands when they first enter the social sphere is to forget that they’ll need a way to measure the tangible success of their efforts. Effectively brands leave themselves unable to measure the ROI of their social activity and as a result it can very easily become a wasted effort.

When you first engage through sites such as Facebook or Twitter it’s very easy to be fooled into thinking that a million online followers is an end to itself, but if you haven’t at the very least considered a future strategy for turning your new online friends (followers and fans) into *real* customers, it’s highly unlikely to happen on its own.

Just as with any other marketing campaign, clear objectives should be set right from the start that can be clearly measured and analysed in order to tell you exactly how successful your activities have been.

// more

13 February 2011 by Benn Achilleas

Ways to monetize using online video

Tools and services we can use to monetize the use of internet video. Audience conversion to customers; Internet Video's ROI.

// more

Date: 21 February 2011
Location: Hummus Bros Victoria House, UK