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Fashion and Music Entrepreneurship Conferences Launched for Global Entrepreneurship Week 2012

Following the success of our SMWLDN Fashion Day, we're happy to announce two free-to-attend upcoming events, focusing on digital and enterprise in the creative industries of Fashion & Music.

Enterprising Fashion (14 Nov) and Enterprising Music (16 Nov), taking place as part of Global Entrepreneurship Week (18-22 Nov) will bring together experienced entrepreneurs, early startups and individuals thinking about taking the plunge and setting up businesses in the fashion and music industries.

Designed for current and future entrepreneurs, existing startups and established companies looking to innovate, the events will provide insight into how markets and consumers are changing, how business and business models are adapting and where this disruption provides opportunity.

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Meet Korea’s Top Tech Startups: Google’s Global K-Startup Winners Hit London 5-9th Nov

South Korea: the most connected country on the planet. 100Mbps broadband is the norm (N.B. UK government, that is super-fast). The economy is growing at 6.1% and local industry giant Samsung has a combined turnover is larger than Apple, Google & Microsoft combined.

That infrastructure would make any startup’s mouth water. Just imagine the possibilities? Luckily, we don’t have to, Chinwag is delighted to welcome the winners of Google for Entrepreneur’s Global K-Startup program to London. The group are coming to London 5-9th Nov and we’re chuffed to be working with Google to show them the best of the city.

And there's two opportunities to meet, greet, network and find out more about the companies and the digital market in South Korea.

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Social, Local and Content Marketing...in Song

Little Howard, Hymn to Telford

One of the themes that emerged from the recent Social Media Week London was the importance of content as a marketing tool. Whether it's being used to drive traffic, sell stuff, engage users, building brand equity the brand's hopeful quest to create a meme is a challenge for plenty of marketers.

A campaign doesn't have to be pretty to work. Throw in a little social, make it local and you have a winning formula, surely? Maybe this is the carefully planned strategy behind the marketing for comedian Howard Read's latest tour or he's a prodigious songwriter with a penchant for small town Britain.

For each town Howard and his cartoon side-kick, Little Howard, visit, they're creating a song, complete with local facts, history and irritatingly good ear-worms, "I'm a fool for Poole". Songs include: Hymn to Telford, The Daft Half of Bath, All Will Be Revealed in Sheffield and Song for Poole.

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Decoded Fashion London

Decoded Fashion London will be a defining moment for the future of the fashion industry - where tech and fashion don't just meet, they collide. The one day forum will see stellar keynote speeches from captains of industry as well as captivating panels tackling the problems facing every one of us.

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Date: 1 November 2012
Location: The Royal Society, UK

HIT ME! How To Get Your Business To Punch It's Weight Online

HIT ME! will bring you the latest will bring you the latest ideas, information, tips and advice on how you can master internet marketing.

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Date: 27 November 2012
Location: Google Campus, UK

Silicon Milkroundabout

Previous events in 05/11, 10/11 and 05/12 attracted 4,076 jobseekers to meet 154 start-ups. So far 336 jobs have been filled, and an estimated £5,040,000 saved on recruitment fees.

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Date: 10 November 2012
Location: Truman Brewery, UK

Social Media Week London: Some Choice Events Curated by Chinwag's Sam Michel

chinwag psych 9th may header

Social Media Week London Sep 2012 - Schedule Screenshot

Social Media Week September is almost upon us, next week, and for one year only, London’s playing host to its second week-long festival of all things social.

There’s stack of events, virtually of them free, to choose from, but with just a couple of days to go, spaces are getting snapped up fast. Fortunately a whole heap of events have been added in the last few days.

In a bid to find to navigate the schedule and provide a few pointers, I’ve rummaged through the list of events and picked out a few choice nuggets in a range of topics. Enjoy perusing them, and make sure you snap up a ticket quick smart!

On to the events...

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CIPR Social Media Conference

Based on best-selling CIPR publication, Share This: The Social Media Handbook for PR Professionals

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Date: 1 November 2012
Location: Cardinal Place, UK

Using Social Media to Go Global - a free SMWLDN Event

Old Map (62) by rosario fiore

Want to take your business global? An free half-day event next Monday during Social Media Week London, might be just what you're after. Find out how to use social media, online communities and collaborative tools can help build your company’s international business.

Open to ExportOpening with a spot of networking over coffee, we’ll discover Open to Export, the exciting new service from UK Trade & Investment and Yell, which help small fast-growing firms find the answers they need to develop their global potential.

Hear from We Are Social, Naked Wines, Nokia on how they used social technology to ‘go global’. Find out what hurdles they had to overcome, what worked, what didn’t and quiz them on their plans for the future at this free event.

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Sleep in Style this SMW, book a Discounted room with our Official Hotel Partner, Sanderson London

Social Media Week London are very excited to announce that Sanderson, London are our official hotel partner for the week of SMWLDN.

As well as co-hosting the official Social Media Week closing party, that is taking place on Thursday 27th September, Sanderson are offering a special rate for Social Media Week attendees staying at the hotel, running from Sunday 23rd till Saturday 29th September.

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Social Media Marketing London

Update your social media marketing skills, featuring leading brands such as Yorkshire Tea and Staples, this hugely valuable and interactive conference will explore the latest knowledge, strategies and case studies in the industry. Early bird tickets now available.

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Date: 25 October 2012
Location: One Wimpole Street, UK

On The Edge Digital, Birmingham

On The Edge is brought to you with a guarantee that you will gain insight from world-renowned innovators on the future of marketing. A fantastic line-up of speakers covering all the hot topics in digital marketing: SEO, PPC, Social Media, Digital Branding, Mobile, Video, and Digital Content.

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Date: 30 October 2012
Location: Macdonald Burlington Hotel, UK

The Guardian Mobile Business Summit 2012

Top Speakers already confirmed include: Dr Federico Casalegno - Director of the Mobile Experience Laboratory MIT Alina Vandenbreghe, Head of mobile and gaming, Pearson Simon Stanford, Vice president, UK & Ireland telecommunications and networks division, Samsung Andreas Gal, Director of research, Mozilla

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Date: 19 November 2012
Location: The Grange, St Pauls, UK

The Guardian Changing Advertising Summit 2012

"Really enjoying the @guardian advertising summit" Executive experience director, Crispin, Porter + Bogusky "Fascinating and highly insightful presentations at the Changing Advertising Summit" Senior account manager, Propeller Group "Absolutely cracking Guardian conference" Reporter, Marketing Week

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Date: 24 October 2012
Location: Kings Place, London, UK

Content Creation Collective: Secets behind social media

If you’re a writer, editor, blogger, videographer, designer, producer or otherwise involved in the creation of cool stuff online then you need to come along to Content Creation Collective: Secrets behind social content on 26th September aboard the HMS President (1918), in association with Social Media Week.

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Date: 26 September 2012
Location: HMS President (1918), UK