applications

applications and software

The Haskell eXchange // October 10th 2012

Skills Matter is proud to announce the first annual Haskell eXchange. While we're working with Neil Mitchel to put together a fantastic programme for you, we can also tell you that Simon Peyton-Jones is confirmed to give a keynote!

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Date: 10 October 2012
Location: Skills Matter, UK

Agile Testing and BDD eXchange // November 23rd

Join us for the 4th annual Agile Testing & BDD eXchange on November 23rd 2012. Be part of an intensive day of deep technical insight and friendly discussion to learn, adopt and share new innovative ideas, tools and practices for enterprise software development.

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Date: 23 November 2012
Location: Skills Matter, UK

Introduction to Mobile Marketing - New York Training

This one day course will provide you with a solid understanding of the mobile marketing landscape focussing on practical skills and cutting-edge case studies, you will leave with a thorough knowledge of the technologies and terminology of mobile.

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Date: 1 November 2012
Location: IAB Office at the Ad Lab, US

Fast Track Digital Marketing - New York

If you’re new to digital (or marketing), this course is ideal. A two-day digital marketing academy, we’ll introduce you to a wide range of digital marketing and e-commerce staples. The art, the science and the revenue – you won’t find a better introduction or a more solid foundation in digital marketing.

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Date: 19 September 2012
Location: IAB Office at the Ad Lab, US

Digital Media Sales Certification

Having already set many of the standards for the digital world, the Interactive Advertising Bureau (IAB) is adding a new standard for digital salespeople through its new IAB Digital Media Sales Certification, and Econsultancy has been selected to provide training for this program.

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Date: 12 September 2012
Location: IAB Office at the Ad Lab, US

Fast Track Digital Marketing - Chicago

If you’re new to digital (or marketing), this course is ideal. A one-day digital marketing academy, we’ll introduce you to a wide range of digital marketing and e-commerce staples. The art, the science and the revenue – you won’t find a better introduction or a more solid foundation in digital marketing.

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Date: 23 July 2012
Location: The Metropolitan Club Willis Tower, US

JUMP

Join 40 international experts and the brightest minds in on and offline marketing for a one-day conference dedicated to helping you and your team be the best you possibly can.

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Date: 1 November 2012
Location: Metropolitan Pavilon, US

#InstagramYourCity - Winner, Runners Up & Finalists Announced!

iys winner

After 10,000+ entries globally, including Bogata's skyline, LA's beaches, Barcelona's architecture, Hong Kong's night lights, Chicago's public art and of course London's various attractions through the Jubilee and heading into the Olympics, #InstagramYourCity has announced it's city and overall winners.

The tough decisions came down to a judging panel of Dan Rubin, Columbian photographer Mauricio Velez, social media leader Todor Krecu, founder of Stickygram Kejia Zhu and Social Media Week's founder Toby Daniels.

The winning image and all city finalists are included below.

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Music 4.5 Smart Radio

Music 4.5 Smart Radio: Business models for interactive and streaming music platforms There is now a plethora of interactive streaming music and audio services online. Are these new services a result of the digital impact and innovation, or simply the least expensive way for online businesses to distribute music?

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Date: 26 September 2012
Location: Lewis Silkin office, UK

Facebook Marketing Conference 2012 - Check Out The Highlights

fbmk12

Last Wednesday Chinwag and Our Social Times held the long awaited Facebook Marketing Conference. The day was packed full with speakers, case studies, stats and quotes, our favourite still being from Tom from We Are Social, asking "are you a dipper or a smotherer" (in reference to Heinz ketchup that is).

The day was a huge success with over 120 people through the door, 22 speakers and a twitter hashtag that not only trended during the day but reached over 76,818 people (baring in mind we ended up with two hashtags being used #fbmk12 and #fbkm12)!

For those of you that could not attend the conference, we've done a recap of the event highlights with links to some of the presentations. It'll almost be as if you were there... just without the free chocolate (thanks again Cadburys Dairy Milk).

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API Hackday London

API Hackday London connects developers with the top API-focused companies in tech for an all-day hackday focused on building apps and mashups with APIs. Brought to you by Twilio, SendGrid, Pusher, Go Cardless, and Mashery.

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Date: 4 August 2012
Location: General Assembly London Campus, UK

Social Media and Behaviour Change: Applying Theory

chinwag psych 9th may header

smbbb

Understanding why people behave the way they do, and designing interventions and communications to elicit new, more positive behaviours is an established discipline - but using social media as part of the mix is relatively new.

I’m convinced it has the potential to be hugely effective, because our behaviour is often defined by our interpersonal relationships and our perception of social norms - both things that are an inherent part of the social web.

From a research perspective, the massive volume of personal and conversation data we publish to the web everyday also gives us a gold mine of information that can help us understand individual’s online behaviours and attitudes - more quickly and at a lower cost than traditional research methods.

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The Story Behind The Guardian's World-beating Facebook App

guardian app

In this guest post, Martin Belam, the man behind The Guardian Facebook App, explains the thinking behind the app and where he sees it leading both media companies and brands.

Last September, Facebook promised to forever change the face of sharing on the web, with the launch of new features of the Open Graph allowing apps to automatically share a users actions. Reception, it would be fair to say, was mixed. For publishers it presented an opportunity to vastly increase traffic and reach, whilst for some people it “ruined” sharing. Nine months on, what does the picture look like?

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Refresh LX

Refresh LX is a two day event for busy Web Designers, where you can get some serious brain refreshment from all of the greatest speakers in the industry. All of this in sunny Lisbon, Portugal.

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Date: 20 September 2012
Location: Parque das Nações, PT

Cadbury's, Manchester City FC, We Are Social & GlobalWebIndex join Facebook Marketing Conference (18th July)

fb conf

With two weeks left to go 'til Facebook Marketing Conference (18th Jul, ICO Conference Centre, London) we're very pleased to announce more amazing speakers joining our line-up from the likes of Cadbury Dairy Milk, Manchester City FC, TBG DigitalGlobalWebIndex and We Are Social.

That's in addition to our already super line-up: we'll be hearing from Nokia, BBC Worldwide, Yorkshire Tea and more! Find out more about our new speakers below.

There are a few tickets remaining, which you can get your hands on for only £145 + VAT. Check out the Facebook Marketing Bootcamp (17th July) for hands on training the day before the conference and if you fancy coming along to both the Facebook Marketing Bootcamp and Conference, grab a combo ticket for just £395 + VAT. Book your place now!

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