buyersguide

Online Ad Serving Buyer's Guide 2008

Topic: 
advertising
Publisher: 

Overview

 

Author: Richard Maven and Linus Gregoriadis, E-consultancy
Pages: 112 pages
Structure: Market trends and issues, 11 vendor profiles

About this Guide

This buyer's guide is aimed at both publishers and advertisers who are investigating the market for ad serving platforms, with profiles of 11 leading suppliers.

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Affiliate Marketing Networks Buyer's Guide 2008

Topic: 
marketing
Publisher: 

Overview

 

Author: Linus Gregoriadis, E-consultancy
Pages: 167 pages
Structure: Market trends and issues, 17 network profiles

About this Guide

This buyer's guide is primarily aimed at merchants (i.e. advertisers) and publishers who are investigating the market for affiliate marketing, with profiles of 17 leading networks.

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Comparison Engines Buyer's Guide 2008

Topic: 
search
Publisher: 

Overview

Author: Linus Gregoriadis and Aliya Zaidi, E-consultancy
Pages: 143 pages
Structure: Market trends and issues; tips and pitfalls; 16 comparison engine profiles

About this Guide

This buyer's guide is aimed at those who are investigating the market for comparison engines, with profiles of 16 leading comparison websites.

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Web Analytics Buyer's Guide 2007

Topic: 
technology
Publisher: 

Overview

Author: Linus Gregoriadis and Richard Maven, E-consultancy
Pages: 223 pages
Structure: Market trends and issues, 20 vendor profiles

About this Guide

This buyer's guide is aimed at companies who are investigating the market for web analytics providers, with profiles of 20 leading UK suppliers.

The guide also provides detail on the issues and trends affecting this sector, as well as guidance about how to select the right technology.

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Usability and Accessibility Buyer's Guide 2007

Topic: 
usability
Publisher: 

Overview

Authors: Linus Gregoriadis and Richard Maven (E-consultancy)

Structure:

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Search Engine Marketing: Buyer's Guide 2007

Topic: 
search
Publisher: 

Overview

 

Author: Richard Maven and Linus Gregoriadis, E-consultancy
Pages: 265 pages
Structure: Market trends and issues, vendor profiles of 31 UK agencies

About this Guide

The guide is primarily focused on the UK search market, with profiles of 31 leading agencies operating in the UK.

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Online Surveys and Research Buyer's Guide 2007

Publisher: 

Overview

Author: Linus Gregoriadis [Head of Research, E-consultancy]

Structure:

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Email Marketing Platforms Buyer's Guide 2007

Topic: 
marketing
email
Publisher: 

Overview

 

Author: Linus Gregoriadis and Richard Maven, E-consultancy
Pages: 269 pages
Structure: Market trends and issues, 27 vendor profiles

About this Guide

The guide is aimed at companies who are investigating the market for email service providers, with profiles of 27 leading UK suppliers.

The guide also provides detail on the issues and trends affecting this sector, as well as guidance about how to select the right platform.

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Content Management Systems (CMS) Buyer's Guide 2007

Publisher: 

E-consultancy's Content Management Systems (CMS) Buyer’s Guide 2007 is a great resource for organisations who are trying to understand what technologies are on offer in the UK marketplace.

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Site Search Buyer's Guide 2006

Topic: 
search
Publisher: 

Site Search is becoming an increasingly important differentiator for organisations who want to offer the best possible user experience.

The focus of this 90-page guide is the UK Site Search market, including coverage of market trends as well as profiles of the leading vendors. The vendors offer technology and tools which allow users to seek out and analyse information effectively both on customer-facing websites and company intranets. It covers vendors who might more commonly be known as eTail/e-commerce search specialists or Enterprise Search players.

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