UKNM: Re: UKNM Digest V1 #197

[Tom Hume]

On Wed, 16 Jun 1999, UKNM Digest wrote:


> The Freeserve phenomenon cannot last, simply because so many big name

> brands have got into the same game.  Each consumer will only take one

> 'Free' ISP and since the likes of BT, WHSmiths, EB, Barclays, etc. etc.

> etc. have got into the game, they will all take some of the new

> customers, so Freeserve can never grow as quickly as it did originally.


Why will customers only take one free ISP? As people like Barclays,

WHSmiths, etc., start to offer services specific to the users of their ISP

aren't we going to find ourselves moving back to the days when people

maintained a number of accounts on various dialup services?


> Also, the smart internet user is shifting away from Freeserve as their

> home page.  Everyone I know who uses Freeserve, has switched their home

> page to Yahoo, Excite or something else.


I think I saw a recent estimate for UK internet users at 10 million. I

think it's fair to say not every one of them will be one of these smart

users who change their home page to Yahoo or whatever...


---

tomgoodtech [dot] co [dot] uk

           "hardly says a word, always carries a bench"

Good Technology ltd.                     http://www.goodtech.co.uk/~tom/ 

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