uk-netmarketing Archive
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Subject: | Re: UKNM: Re: Amazon.com |
From: | Cait Hurley |
Date: | Mon, 21 Feb 2000 11:34:18 GMT |
Completely with Stef on this one. what people may not realise (given that
all techies are a world unto themselves, right? and you don't actually
communicate with them, do you, you just let them build your lovely money
making idea that you had) is that the people with the most usability
expertise in their agencies or companies are in fact the techies, given
that usability engineering for software plays a big part in CS degrees.
But of course, designers/producers who have come from usually completely
flat media backgrounds, and have absolutely no usability training just, you
know *know*, don't they?
Hence: Boo. Hence: redesign.
And by the way, *I'm* a producer so I (potentially) include myself in the
criticism.
At 12:23 19/02/00 +0000, you wrote:
>Stewart Dean wrote:
> >
> > Two words - customer experience.
> >
> > Nearly all techies don't get it or don't understand why it's important.
>
>I object to that. not that it's not true, but I haven't seen a greater
>degree of cluefulness in the other departments either. especially not
>marketing.
>
>stefan
>
>--
>/** Stefan Magdalinski, computin
> info: http://www.isness.org/house/boat/sig.txt **/
________________________________________________________________________
Cait Hurley | mb: +44 0771 8516943 | wk: +44 01442 882648 | icq: 1257510
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Replies
Re: UKNM: Re: Amazon.com, James Closs
Replies
RE: UKNM: Re: Amazon.com, Stewart Dean
Re: UKNM: Re: Amazon.com, Stefan Magdalinski
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