socialmedia

Social Media Week London generated so much coverage that it’s taken us a little while to pull together all the information. This review brings together the video, coverage and slides from Social CRM: Building Customer Love, sponsored by Nokia and Nixon McInnes.

Social Media has changed the playing field in CRM, some companies are embracing this change and using it to help develop stronger, more transparent relationships with their customers. 

The event looked at how different companies have used Social Media to develop meaningful relationships and recommendations and how you can take key steps to develop your online reputation.

On May 11th 2011 - Facebook, yet again, updated their 'Promotions Guidelines'. So what does this mean for us? Well, essentially it is now harder than ever to run a successful promotional campaign on Facebook.

The problem is, most of us don't have the time or inclination to sit and read the Facebook 'Promotions Guidelines', let alone decode all the legal 'jargon'. But don't worry, I've [selflessly] taken the time to review each point and provide a simple explanation of what it means.

Italic text is lifted directed from the Facebook Promotions Guidelines (last revised: May 11, 2011) and the text in italics is my 'decoding'... Enjoy!

A neat demographic for those interested in how the old-school newspaper world is coping with the changes posed first by the web, and now social media created by Will Sturgeon on The Media Blog (an excellent read, follow them: @the_mediablog)

Social Media Week London generated so much coverage that it’s taken us a little while to pull together all the information. This review brings together the video, reportage and tweets from Sport and Social Media, hosted by:

• Sophie Brendel, BBC’s Head of Digital Engagement (@sophiebr)
• Maz Nadjm, Ogilvy’s Head of Social Media (@mazi)
• and Dan McLaren, Adidas Social Media Lead at Carat (@danielmclaren)

The event looked at how the sports industry and the BBC are bringing social media centre stage, and featured major speakers from across the world of sport and broadcasting.

Four industry showcases were presented (Football, The Ashes, Rugby and BBC & London 2012), showcasing how sports organisations are using social media:

The world of work, or rather the search for work, is under-going a revolution at the hands of social media. A recent study, Kelly Global Workforce Index, shows one in 5 of US respondents are using social media for their job hunt (see below for infographic).

The recruitment landscape is still dominated by online jobs boards, with word of mouth mouth, recruitment agencies and direct approaches proving the most widely used methods.

Whilst only 1% of the survey respondents found their jobs through social media (the survey ran Oct '10 to Jan '11), this looks set to change, with 24% of respondents searching for jobs using social media.