business & innovation

With the Olympics fast approaching (just 38 days, 10 hours and counting...) Flumes News has collected the Top 5 Olympic commercials, reaching that title by being most tweeted - celebrating upcoming events, showcasing the world's top atheletes and with a little hint of classic British humour too.

In Olympic tradition, my Gold, Silver and Bronze of the 5 are included below. Personally I wish the Olympics was like the first, complete with business men fencing with umbrellas in the City...

I’ve not been this excited in ages. After a while you see a lot of the same stuff getting repeated in social media. Rarely do you see a useful innovative product that people would actually use that benefits both brands and consumers.

Hashtag Pages does exactly what it says on the tin. They are a unique page designed to pull together all the media and interesting commentary around a certain hashtag. The first people to take advantage of this is #NASCAR.

In a collaboration with international online marketing agency, Distilled, Facebook have released their first video providing users with advice for optimising their Facebook Pages for search engines.

The video, "SEO for Facebook Pages" covers the basics on how businesses can optimise their Facebook Page for better ranking and more ownership of the search engine results page for keywords. Viewers are taken through step-by-step guides for a number of processes in building optimised Facebook Pages, followed by how to get links and likes. 

L2 and Buddy Media recently revealed the results of their second annual Facebook IQ Index®, with Macy's, Sephora, Lancôme, and Michael Kors ranked as "Geniuses".

The Index measures digital aptitude of 100 iconic luxury and prestige brands across Beauty, Fashion, Specialty Retail, and Watches & Jewellery on Facebook, the world's largest social media platform.

Earlier this year in February, Social Media Week London saw 178 events take place, hosted by 97 wonderful event partners. 391 speakers shared their knowledge, thoughts, ideas and opinions with 15,000 attendees and 10,000 online viewers. 

Now it's your chance to get involved again! Social Media Week London is back for Round Two this September (24th - 28th) and it's finally time for you to start submitting your events...

The hullaballoo surrounding Facebook's IPO, the eye-watering $100bn headlines and the subsequent bickering, has largely passed by the social giants' 901m users.

Last week's launch of the App Center could make a much bigger impression and may prove a canny move in answering criticism of Facebook's slow progress in monetising it's half-a-billion (yup, you read it right) active mobile users.

If the IPO critics are to be believed, the company's valuation and its future is all about advertising revenue, but the App Center launch launch hints at a longer-term strategy. If successful, it could establish Facebook at the heart of the app ecosystem, as well as seeing the coffers swell with mobile ad and targeting revenue.

The return of Social Media Week London (SMWLDN) 24-28 Sept will see a number of changes to the way SMWLDN works including the creation of several content-specific hubs and the launch of the SMWLDN work experience programme.

We're on the hunt for some space for the SMWLDN HQ in the run-up to September's event to house the team including the work experience folks and our fantastic volunteers that between them mean we can keep the majority of SMWLDN events free for everyone to attend. Can you help?

The GameHorizon Conference (27th - 28th June '12), now in its fifth year, celebrates the successes of the global games industry, showcasing future opportunities and bringing together movers and shakers from around the world.

This year will be no different, aiming to inspire and entertain an audience of attendees from around the games and entertainment industry.

We're delighted the organisers have offered one lucky Chinwagger the chance to win a free conference ticket worth £350.00 + VAT.

Entering the competition could not be easier, simply follow the link below, fill in the form and a ticket could be yours.