students

It’s no surprise that tech startups are fast approaching a level of popularity previously ascribed to Katy Perry. The Social Network - a look at the meteoric rise of the now-ubiquitous Facebook - has helped fuel this growth and encourage university students to consider a path through the startup world.

Eschewing banks and briefcases for mockups and moleskins, many university students are keen on the idea of joining a startup, but are largely unaware of just how to go about doing such a thing (though some, like the university-aged founders of GoSquared - a real-time web analytics service - are a few steps ahead).

At the recent Youth Marketing Strategy summit in London (Chinwag was a media partner - thanks Chinwag) I previewed some interesting new findings from our newly-published Youth Insight Report. These findings were based on research in April and May looking at the aspirations, attitudes and habits of UK 16-24s. We received around 1,700 responses to our survey.

These insights were broad, so here for the benefit of digital-biased marketers I've pulled out six fresh stats that relate only to digital...

Have an appetite for social media, blogging, twitter, and all things facebook? Want an insight into the world of social and the opportunity to meet some big brands, agencies and industry experts? Then we have the perfect opening for you.

Social Media Week London is less then 4 weeks away, and we need your help. Running from 13-17 February 2012 we are looking for enthusiastic individuals to help us make Social Media Week London a huge success.

We are looking for everyone, from keen bloggers to interviewers, super organised timekeepers to designers - if you want to help we want you!

Facebook and students: A happy marriage, or a receipe for disaster?

As you'd expect, the answer isn't so simple. A study and rather lovely infographic (see below) produced by OnlineEducation.net ponders this question from several different viewpoints.

As those tied to email all day can testify distractions hurt productivity, and the same is true when studying. Unsurprisingly, flicking between Facebook and studying results in 20% lower grades. Sound obvious? Turns out 79% of students don't believe it.

They're also less likely to be paying their way whilst studying, with Facebook user's working less than 5 hours per week, whilst their social-media-phobic counterparts clocking in an impressive 16 hours per week. Still, that's what student loans are for, right?