roger mosey

Our pals at BBC hosted their very own Social Media Week event in London this year. Did you catch it? 'Social Media, The Olympics and BBC - Preparing for London 2012' is now available on video, right here! 

The session boasted a very athletic panel, including Olympians Gail Emms, Zac Purchase MBE and Mark Hunter MBE. Also joining them was Roger Mosey, BBC Director for London 2012 and Lewis Wiltshire, BBC's Digital Olympics Editor & Social Media Editor, BBC Sport.

With over 180 events in London alone last week and over 15,000 registrations not including the people enjoying all the action on Livestream, it was a serious hit!

Don't forget that eleven other cites were simultaneously taking part in Social Media Week 2012, although London being our amazing city made the most noise on Twitter throughout the week according to Brandwatch with 29% of the global buzz and over 50000+ Tweets, with New York close behind.

Day One

On Monday causing a stir was Twitter, the Butterfly effect and the future of Journalism with Andrew Walker, founder of Tweetminster; Paul Lewis, Special Projects Editor at the Guardian; Anna Doble, Senior Online Producer at Channel4 News; Steve Butterworth, founder of Flumes Media Limited; and Titia Ketelaar, UK correspondent at NRC Handelsblad. Paul Sawers from The Next Web brings you all the highlights.