London

The time has come. Social Media Week London is back. This September London will be joined by some awesome cities including Barcelona, Berlin, Bogotá, Los Angeles, Mumbai, São Paulo, Torino and Toronto.

Here are some important milestones ahead for the London event:

• April 23rd: Event Submission Opens
• August 2nd: Event Submission Closes
• August 13th: Attendee Registration Opens

Whether you’re new or old to Social Media Week London, there are many ways to take part: 

There is one week left to apply for the Seedcamp London event hosted on the 30th and 31st of January. This event is the perfect way to start the new year for startups by applying to join the Seedcamp family you will gain the support and connections to take your company to the next level. Applications close at 11:59pm on the 8th January.

You have a great product...now how do you get people to use it? Make your users work for you.

In GA London's intensive eight-week course, you'll learn strategies for quantifying the effectiveness of your marketing campaigns, giving you valuable insight into what you can gain from your audience.

On Thursday at the Advertising & Marketing Hub at Facebook, Toby Daniels, Founder & Executive Director of Social Media Week shared 10 Principles for an Open, Connected and Collaborative World, providing examples of how individuals and organisations are leveraging the power of technology and the creative potential of social media to achieve extraordinary outcomes.

Developing a Digital Strategy in a Social World took place on Weds 26th Sept at the Advertising & Marketing Hub at Facebook. Digital media has gone through more revolutions in the last decade than other forms of media have experienced across their lifetimes. From web 2.0 to commoditisation of display advertising to sweeping changes of social media.

How do the world’s leading digital strategists plan, develop and maintain a coherent brand in such tumultuous times? Tune into the livestream below and catch up with our expert line-up of strategists who handle some of the world’s leading brands as they navigate the rigours of a changing digital landscape. Panelists at this session included Sonia Carter (Kraft Foods Europe), Justin Pearse (Bite Communications), Johannes-Tobias Lorenz (McKinsey), Craig Hepburn (Nokia) and Alastair Duncan (Alternative Genius).

This year was not only the year of the Queen's Jubilee, the Olympics and the Paralympics, but also the only year that Social Media Week London will take place twice within 12 months (therefore, needless to say, there will not be a SMWLDN in February).

Our second Social Media Week London this year has now passed, having moved to it's new home of September, and what a week 24th - 28th September 2012 was.

This September's SMWLDN saw 176 events taking place across the city, with 21 of those being Chinwag events - and all the rest thanks to our 125 wonderful event partners including BBC, Beyond, CIPR, Dachis Group, Dell, McKinsey & Company, Eventbrite, Great British Chefs, Hootsuite, London College of Fashion, Microsoft, Nursing & Midwifery Council, Royal Television Society, Story Worldwide, Skype, Unilever, Yammer and more.