Is advertising that's attuned to and valuable for consumers a contradiction in terms? Does it exist? Should it be created, and how will it work?
Our next panel, Chinwag Live: Tomorrow's Ad Formats on Tuesday 18th March is shaping up to be an interesting evening...
As online content diversifies, new forms of advertising are emerging to keep in step with this ever changing landscape. The next Chinwag Live looks at trends beyond the banner...