RE: UKNM: e-commerce own goal (was argos i think)

[Lee Rickler]

>As the speculation is to continue, here is my next bit of third-hand

>heresay. Apparently, the price was advertised correctly, but was rounded

>to �3.00 from �299.00 when it arrived in the 'shopping basket'. No offer

>or advertised-price gaff just a simple mistake for all to see. And

>Taylor Joynson Garrett should be

>ashamed-of-themselves/very-proud-of-themselves for being the first to

>commercially exploit the publicity.

Okay ... lets look at it another way.


How much free publicity has this bought Argos?


How much will it cost argos to warrant the deal?


I'd say way less than the cost of a few tellies and for a site that's 

only pulling in, allegedly, 100,000 a month they need all the publicity 

they can get.


Cheap publicity stunt? ... hmmmmm ... i think so.


Lee

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