Re: UKNM: more Tesco ranting... Kosher food and customer service

[Kevin Rice]

OK, I'm reading this thread at 7:10pm on 03/11/99, i figure i'll go and have

a look for myself?


http://www.tescodirect.com/ correct address? (link on tesco.net)


just a blank page,... nothing else, just a blank page


I guess my local store closed down????!!!


till next time

kevin


----- Original Message -----

From: Tim Ireland <

timdesignercity [dot] com

>

To: <

uk-netmarketingchinwag [dot] com

>

Sent: Wednesday, November 03, 1999 11:35 AM

Subject: Re: UKNM: more Tesco ranting... Kosher food and customer service


>

From: Ray Taylor <rayeyeconomy [dot] com>

>

> > The real point is, that the customer went to the store with an

expectation

> > of a wide choice of Kosher food. Having arrived he was told "go away, we

> > ain't got none." The fact that another store in another town might have

the

> > goodies is of no consequence, just another poor excuse for poor customer

> > service.

> >

> > If each Tesco store is going to have its own product list, then it

behoves

> > Tesco Direct to drop the false expectations created by a single online

store

> > approach. Clearly whoever briefed/built Tesco Direct did not take this

into

> > account.

>

> Whether you use the site or the offline software, you are essentially

> tapping directly into your local store - and TD make no bones about it. In

> fact, they are proud of it. It is reflected widely in the marketing and

> throughout the site - 'your local store in the palm of your hand' etc.

>

> Products lists are essentially the same, but of course there are regional

> differences - and seasonal ones. For example, I would imagine a Tesco

closer

> to Golders Green would have a much wider range of kosher food than one at

> Guildford. It is quite possible the store in question had these goods in

> stock, but for some reason they are no longer available. Whether this

> situation is permanent and temporary, I have no idea - but have you ever

> gone into a supermarket and *not* seen at least one empty shelf?

>

> Perhaps we should stop providing the stores with so many options and just

> give them one button labelled 'food'.

>

> > Sure, if a store hasn't got something you want, you could send an email

> > asking that they get the item in stock. But why bother?

>

> Have we really become this lazy? ;)

>

> If you are the type who would ask in the store (and I am) then why not do

it

> by email?

>

> Again, Tesco Direct is not perfect - but in my opinion it is streets ahead

> of the other jokers and getting better every day.

>

> Tim Ireland

> Senior Copywriter

> DESIGNERCITY LIMITED

>

Email: timdesignercity [dot] com

> URL: http://www.designercity.com

>

> Have it your way @ www.funmail.co.uk



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