Is Miss Boo a Boo Boo?
UK-Netmarketing Weekly Round-up - November 05, 1999
It�s been a long time coming and there�s been plenty of speculation on the list about boo.com�s imminent arrival. The launch and the enormous publicity and PR offensive that followed resulted in a plethora of emails about the highs and lows of the boo experience. Things started off well, with the first posting from T. May exclaiming, "...it does look damn sexy." Unfortunately, subsequent emails weren�t quite so positive.