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WEBCAST - Fragmentation: The customer journey in a multi-media world

Business buyers no longer get all their information from advertising in the business pages. This Mardevdm2 webcast will show you how to target these prospects through multi-media platforms and time your approach to perfection.

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Date: 25 April 2012
Location: Online, UK

Digital Shoreditch 2012

Digital Shoreditch is the festival celebrating the outstanding creative, technical and entrepreneurial talent of East London and Tech City. The festival will run from May 21st to June 1st 2012 and will be highlighting the thriving digital and tech talent from Clerkenwell to Stratford, Old Street to Bethnal Green and Dalston to the City and beyond.

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Date: 21 May 2012
Location: Digital Shoreditch HQ, UK

Webinar: The EU Privacy Directive - Are You Ready

Silverpop Webinar: The EU Privacy Directive - Tracking and Analysing the 'Cookie Law' Changes + Best Practice Recommendations on How To Become Compliant Without Sabotaging Your Online Marketing.

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Date: 30 March 2012
Location: Online, UK

On The Edge London

On The Edge is the one-day conference & networking event for marketing, communications and creative professionals hosting marketing’s leading speakers in an event designed to push the boundaries

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Date: 21 June 2012
Location: Congress Centre, UK

Chinwag Insight: The Psychology of Online Influence

Following on from the successful session during Social Media Week London, Chinwag is excited to announce a half-day conference, The Psychology of Online Influence taking place in central London on Thursday 3rd May 2012.

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Date: 3 May 2012
Location: TBC - Central London, UK

Ogilvy Healthworld Idea Shop: What's hot in Social and Digital Health

As part of our Ogilvy Healthworld Idea Shop we are hosting an evening of talks on Wednesday 14 March, where two of our industry experts will be presenting the low-down on the latest social and digital trends. There will also be a Q&A session as well as the opportunity to network with other industry professionals and Ogilvy staff.

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Date: 14 March 2012
Location: Idea Shop, UK

WEBCAST: How to get more sales-ready leads from your email marketing

This CommuniGator webcast will look at the most effective ways to produce sales ready leads from email marketing.

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Date: 11 April 2012
Location: Online, UK

The Guardian's Activate New York Summit 2012

The Guardian is pleased to announce the launch of the second annual Activate Summit in New York, an event for business leaders, developers and digital practitioners focusing on how we can change the world through technology.

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Date: 3 May 2012
Location: The Paley Center for Media, US

Traffic LIVE at Wired - V5 Launch with mobile apps

You can already access Traffic LIVE from your laptop anywhere in the world, but with V5.0 you can take it with you on the go with your iPhone, iPad or Android . Join us for a drink and an exclusive preview of the Traffic LIVE V5.0 features.

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Date: 7 March 2012
Location: Wired Associates, UK

Augmented Reality Summit

This platform is designed to bring together the industry advocates, leading technology providers and companies/brands looking to discover, explore, share and debate the future of AR.

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Date: 13 June 2012
Location: Delfina, UK

AD-IN-ONE & IBM Breakfast Event - The Platform To A Successful & Profitable Agency...

This event is an opportunity for every Business Owner, Managing Director, Finance Director and C-level Executives of an agency of 30 employees upwards to give their staff the tools to make their agency more productive and more profitable.

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Date: 27 March 2012
Location: IBM London Forum, Southbank, UK

WEBCAST - Right audience, right message: Increase the return on your content marketing

This Marketo webcast will look at the most effective ways for companies to create and promote content.

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Date: 21 March 2012
Location: Online, UK

Fanographie: the art & science of digital fan marketing

Fanographie Summit: 27 March 2012, London The Fanographie Summit is a gathering of digital media executives who work in sports & entertainment industries. Fanographie will bring together strategists, marketers, technologists, creatives, agencies, media entities, entrepreneurs and more.

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Date: 27 March 2012
Location: LBi, UK

Facebook Fan or Foe

fb

As Facebook heads towards a record stock flotation that could value the company at £63 billion (and Mark Zuckerberg at £17.8 billion), we have to ask what role we, the users, play in its success.

The website relies on adverts to generate profit. Those can be directed either to an external website or to a branded Fan Page. Marketers realised early on that directing their ads to a Fan Page rather than a standard ‘Dot Com’, not only meant a better response (the site shared information about other friends who endorse the action), but also introduced the potential to grow massive marketing databases to which they could direct promotional messages at no further cost.

We’ve all swallowed the pill and a quick glance at your new timeline profile will show how many Fan Pages you have now ‘liked’- far more than you’d imagine, it’s not uncommon for single profiles to join hundreds a year.

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Webcast: Digital body language - Deciphering you prospects' online behaviour

Learning how to track a prospect's online behaviour can lead to a big increase in the number of marketing qualified leads you can deliver to your sales team. Find out how with this Eloqua webcast.

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Date: 14 March 2012
Location: Online, UK