advertising

advertising

Adobe Webinar: Managing and Measuring the Business Value of Social Media

New Adobe research (with eConsultancy) found 66% of digital marketers agreed ‘social media is integral to business.’ Join this Live Webinar to: - Hear about trends for managing & measuring the business value of social - Understand how to integrate social into your overall marketing & media mix - Create business impact from social

// more

Date: 25 September 2012
Location: Live Webinar, UK

Adobe Webinar: Managing and Measuring the Business Value of Social Media

New Adobe research (with eConsultancy) found 66% of digital marketers agreed ‘social media is integral to business.’ Join this Live Webinar to: - Hear about trends for managing & measuring the business value of social media - Understand how to integrate social into your overall marketing and media mix - Create business impact from social media

// more

Date: 25 September 2012
Location: Live online webinar, UK

Social Media Week London: Some Choice Events Curated by Chinwag's Sam Michel

chinwag psych 9th may header

Social Media Week London Sep 2012 - Schedule Screenshot

Social Media Week September is almost upon us, next week, and for one year only, London’s playing host to its second week-long festival of all things social.

There’s stack of events, virtually of them free, to choose from, but with just a couple of days to go, spaces are getting snapped up fast. Fortunately a whole heap of events have been added in the last few days.

In a bid to find to navigate the schedule and provide a few pointers, I’ve rummaged through the list of events and picked out a few choice nuggets in a range of topics. Enjoy perusing them, and make sure you snap up a ticket quick smart!

On to the events...

// more

Oversharing or misUnderstood: Automatic Sharing in Social hosted by Betapond

When Facebook unveiled Open Graph and made it possible for apps to automatically share what you’re listening to, watching or reading, it divided opinion. “Frictionless sharing” is a great way to discover new stuff from friends but some think it’s Too Much Information. Come along and join the debate...

// more

Date: 27 September 2012
Location: Advertising & Marketing Hub at Facebook, UK

Sustainable Brands Doing Good by Doing Well in Social hosted by Betapond

How has social media changed the way brands approach CSR and sustainability initiatives and what will the future hold? What challenges and opportunities to brands face as they use new methods? Our panel will include brand marketers and experts who have seen the potential, join the discussion...

// more

Date: 26 September 2012
Location: Business & Enterprise Hub at The Hub Westminster, UK

Facebook Marketing ROI: A master class with Nokia, The Social Partners and The Humane Society

After selling-out tickets for this event on Tuesday, we're happy to announce that we will hold it again at Facebook Headquarters on Wednesday 26th September. However, this time, we have some new speakers to give additional insights and strategies for proving the success of social marketing within your organisation.

// more

Date: 26 September 2012
Location: SMWLDN Advertising & Marketing Hub @ Facebook, UK

Multi-Channel Social Media - Small Biz Friend or Foe? hosted by Constant Contact

Are you unsure which combination of Pins, Tweets and Likes will give your small business a bang for its buck? Register today, come along and don’t forget to come along with your questions, thoughts and challenges. Our panel is waiting to help you navigate the right mix of social ingredients.

// more

Date: 27 September 2012
Location: SMWLDN Innovation and Entrepreneurship @ Google Campus, UK

How Small Businesses Win in a Socially Connected World hosted by Constant Contact

Did you know that on average you need to connect with prospective customers 7 times before they actually buy? That’s an expensive way to grow business. What if we told you that there was another way? Sound interesting? Then join us and we’ll take you through how to create your own Engagement Marketing plan and turn your customers into your fans.

// more

Date: 25 September 2012
Location: SMWLDN Innovation and Entrepreneurship @ Google Campus, UK

Webcast - Track your target audience's journey from end to end on your website

This Lead Forensics webcast will show you how to track your target audience's journey on your website from end to end, whether you're emailed them, they've received a direct mail campaign or you're doing a telemarketing campaign.

// more

Date: 17 October 2012
Location: Online, UK

Developing a Digital Strategy in a Social World hosted by Chinwag

Digital media has gone through more revolutions in the last decade than other forms of media have experienced across their lifetimes. From web 2.0 to commoditisation of display advertising to sweeping changes of social media. How do the world's leading digital strategists handle the brand challenges? Join our expert panel for this discussion.

// more

Date: 26 September 2012
Location: SMWLDN Advertising & Marketing Hub @ Facebook, UK

One-to-One Social Health Check Sessions hosted by Oracle

The Oracle one-to-one Social Surgery sessions will run from 12pm-1pm. They will give organisations the opportunity for one-to-one social media health checks with leading Oracle's team of social strategy experts.

// more

Date: 25 September 2012
Location: SMWLDN Advertising & Marketing Hub @ Facebook, UK

Making Social Work for your Business, hosted by Oracle

The explosion of social has been tremendous, as Facebook closes in on one billion consumers and Twitter approaches 200 million, not to mention emerging platforms like Google+, Instagram and Pinterest. Join experts from Oracle, Maersk, MediaCom, We Are Social, Starcom, IPC and Luxury Hotels of the World and find out more...

// more

Date: 25 September 2012
Location: SMWLDN Advertising & Marketing Hub @ Facebook, UK

Trend Briefing: The Co-Commerce Revolution

The briefing explores the forces rewriting the rules of commerce in the 21st century, across three new global-facing trend areas.

// more

Date: 10 October 2012
Location: Kings Place, 90 York Way, N1 9AG, UK

On The Edge Digital, Birmingham

On The Edge is brought to you with a guarantee that you will gain insight from world-renowned innovators on the future of marketing. A fantastic line-up of speakers covering all the hot topics in digital marketing: SEO, PPC, Social Media, Digital Branding, Mobile, Video, and Digital Content.

// more

Date: 30 October 2012
Location: Macdonald Burlington Hotel, UK

The Guardian Mobile Business Summit 2012

Top Speakers already confirmed include: Dr Federico Casalegno - Director of the Mobile Experience Laboratory MIT Alina Vandenbreghe, Head of mobile and gaming, Pearson Simon Stanford, Vice president, UK & Ireland telecommunications and networks division, Samsung Andreas Gal, Director of research, Mozilla

// more

Date: 19 November 2012
Location: The Grange, St Pauls, UK