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SMW Global Theme - Open & Connected: Principles For A Collaborative World

Everything Is Connected

There is an innate feeling in all of us to achieve progress, to advance, to solve problems. Emerging technologies have changed how we communicate and engage with the world.

We can now share our passions openly and across cultural and geographic boundaries.

One voice can ripple to millions.

Change is happening everywhere. Startups are disrupting entire industries and scaling their businesses globally. Tyranny, injustice and unethical behavior are being exposed. Groups are self-organizing to take positive action. Transparency, accountability, information sharing and collaboration are accelerating progress to levels never before seen.

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The Key to Freshers Marketing: Fashion and Free Pizza

Freshers Fair

A new report from The Beans Group reveals how to engage and influence a major slice of the youth market: freshers.

It's launched at the annual Youth Marketing Strategy conference in April.

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Content Marketing - the Future, or just another Buzzword?

The session will be led by Kelvin Newman who has a wealth of experience in SEO, and is perfect for anyone who has a passion for and interest in, the digital world including marketers, agencies, industry bodies and freelancers.

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Date: 27 June 2013
Location: Malmaison, London, UK

Lean Analytics Workshop - Alistair Croll and Ben Yoskovitz

This workshop is for entrepreneurs, intraprenuers, data and marketing professionals who are passionate about data, making sense of metrics and acquiring a deeper understanding of analytics.

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Date: 7 June 2013
Location: TBC, UK

Win a Ticket to Admonsters OPS - London (23 April 2013)

Admonsters Ops

Admonster OPS, April 23,  takes place at Etc Venues, 200 Aldersgate, London, and one lucky Chinwag reader will be attending free.

Admonsters OPS have given one ticket worth £395+VAT. The competition closes on April 12th - see below for entry details.

Can't Wait? Admonsters OPS have given us a discount code for all you readers of 15% off.

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Traffic LIVE Breakfast Event: Five Steps To Agency Profitability...

This unique event is being held for advertising, digital, creative and marketing agencies with teams of 20 or more - who are looking to increase profitability within the agency.

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Date: 26 April 2013
Location: IBM Client Centre, UK

Higher Chance of Surviving a Plane Crash Than Clicking a Banner Ad

Plane Crash

Banner adverts are an ineffective way to drive traffic or boost online PR for a brand, it is reported by digital marketing agency TAN Media.

The banner ad is so unappealing that it “has become a symbol of all that’s wrong with online advertising”, according to Brian Morrissey in a post for Digiday.com.

Typically it is said to be lacking in creativity, intrusive and ignored by the overwhelming majority of web users.

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Hitting the Mark Email Marketing Seminar Series – Edinburgh

We will show you how to use your data to deliver compelling, relevant email content to each contact on your email list whilst measuring and evaluating the success of your new segmentation strategy and increasing your email campaign open rates, click through rates and conversions, and driving down your unsubscribe rates.

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Date: 10 April 2013
Location: The George Hotel, UK

Come Fly With Us: Announcing Travel Award Program for Speakers, Event Hosts and Attendees

Social Media Week

With February behind us, we are eagerly looking forward to our next Social Media Week, set to take place September 23-27, 2013! And we want you to experience it in a new way.

What if you had the chance to travel to one of our host cities this SMW September? Imagine joining amazing conversations, seeing iconic venues in London, Bogota and more while meeting innovators from all around the world? Thanks to our new Travel Award Program, powered by Nokia, you could do all that and truly have an international SMW experience!

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Chinwag's Careers Day @ Digital Shoreditch 2013

Digital ShoreditchBook now for Chinwag's Careers Day at Digital Shoreditch 2013, meet the industry's leading employers including agencies, top brands and

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SMW REWIND: Social CRM - A Practical Look [video]

SMW LDN QUESTION

Hosted at Hub Westminster on Wednesday, 26 September 2012, the SMW session Social CRM- A Practical Look at What it is and How to Get Started, explored the big questions:

  • What it Social CRM? 
  • What are the benefits?
  • What are the barriers? 
  • Is anyone using it? 
  • How do I get started?

Sponsored by NixonMcInnes, the social business and digital innovation consultancy group, the session focused on the realities brands face when thinking about social CRM.

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A Modern Marketing Strategy: Zero Moment of Truth (ZMOT)

rooting out information on a brand or product online, using a search engine and making a buying decision based on what we find. Google have a name for this: Zero Moment of Truth

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Date: 14 March 2013
Location: Campus London, UK

MiniBarLabs CodeMaker Course

MiniBarLabs one-day CodeMaker course

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Date: 27 March 2013
Location: Mother London, UK

Affiliate Management Days

Affiliate Management Days is where the affiliate marketing teams and executives come together to share case studies, insight and the latest tools and techniques to effectively and successfully manage affiliate programs. @AMDAYS #AMDays

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Date: 15 May 2013
Location: Chelsea Football Club, UK

Search Marketing Expo - London

Search Marketing Expo is the only search marketing conference designed exclusively for experienced internet marketers.

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Date: 15 May 2013
Location: Chelsea Football Club, UK