global messaging

Generation Z, the kids of Gen X and Gen Y are hitting their teens and starting their careers. Feel old yes, yes, us too. You might think you know how teens are using social but it's worth reading this post on the subject.

Mobile marketing company GlobalMessaging crunched the numbers on Gen X to discover their behaviour and attitudes: Whilst 50% are making plans for their college years, 25% are leaving Facebook whilst second, third or even fourth-screening.