Re: UKNM: money / drain

[Ray Taylor]

Houston, Richard <

Richard [dot] HoustonBrann [dot] com

> said:


>> Too much time and money is spent in this business on creating

>> me-too! web sites and developing me-too! "strategy."

>

>true. but who is this a pop at?


Nobody. Unlike some members of this list, I am not interested in backbiting.


>that's another "no", then, to the question "can anyone name an fmcg web site

>that is of any genuine value either to the brand or the consumer?".

>

>thanks. i thought not.


I guess I should apologise to Richard for not contributing to his research,

but I was actually responding to Elizabeth's point which I thought would

make for some interesting discussion about web marketing and fmcg brands.

Er, this is a discussion list, isn't it? The subject is new media marketing

isn't it? Web is still considered a "new" medium isn't it?


I have posted another contribution to this discussion under a different

heading so as not to waste your valuable slag-off time, Richard. And in case

you are unsure, this is an entirely intentional (but out of character) pop

at you.


Ray Taylor

Looking for a backbiting strategy consultant? Please look elsewhere on this

list

+44 208 249 6313

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