Pivot 2010

Event Info

Sun 17 - Tue 19 Oct, 2010 from 9:00am - 6:00pm
Crowne Plaza Times Square Manhattan
1605 Broadway, (entrances on 48th and 49th street)
New York, 10019, US (Map)
Cost: $1995 Regular, $2995 On-site

Description

Join Pivot, the marketing conference for Brand Marketers that seeks to understand the style, attitudes, technologies, and preferences of the 18-34 year-old consumer. Learn what motivates young consumers to make brand choices. Adopt the language that resonates with them. Engage in the experience of social marketing. Reach the always-on consumer.

Using a format designed to emulate the social conversations that occur every day in the consumer marketplace, the conference will deliver the context and understanding to enable Brand Marketers to map a strategy of successful engagement with this market. The conference will be attended by 500+ Brand Marketers with $1 million in annual spending authority. Day One features an opening keynote which will be followed by a fantastic party and the opportunity to engage with your brand-marketing peers. Day Two explores the attitudes, culture, and preferences of the emerging consumer, and Day Three takes a deep dive into strategies, language and tools to engage effectively.

Pivot is created by a team of conference veterans and an advisory council comprised of both consumers and brand marketers.


Map

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Organiser

Pivot