Better Moderation
Event Info
Thu 27 Sep, 2007 at 2:00am
University of Westminster
115 New Cavendish Street
London, UK
Cost: £110
Description
Organisations and brands are keen to adopt social media tools and invite contributions from members, supporters and consumers. But there is a potential problem. Inviting your former audience to contribute to your website carries certain risks. What you want is a constructive, healthy community that is contributing to and supporting your efforts. What you could end up with is a divisive and destructive realm of anarchy that leads to media scandals, court appearances and hefty fines. This seminar is designed to allay those fears with a practical toolkit of advice, tips and examples of best practice.