With just less than a month remaining until the return of the Facebook Marketing Conference (18th July, Central London), we've got some exciting announcements about who'll be joining us and what hot topics will be on the agenda.
We'll be getting insight from speaker's who've worked with the likes of Nokia, Microsoft, Visa, Sony, the Guardian, BBC and loads more! See who'll be speaking at the Facebook Marketing Conference below.
If that wasn't enough, our programme will cover a huge variety of topics, including Facebook's timeline & what it means for marketing, social shopping, getting the most out of Facebook Ads & Sponsored Stories, Facebook gaming and more - more info and further Programme Highlights below.
Book your place now and join us for a day of valuable insight, analysis and case studies. Check out our Facebook Marketing Bootcamp (17th July) for hands on training the day before the conference.
One of the UK's top domain registrars launched a national search yesterday to find the worst company domain name.
Whilst we've been giggling at their hilarious examples below, there is a serious point behind the search - the Names.co.uk Worst Domain Name Award aims to raise awareness that your domain name is a key part of launching your own successful small business and recognise key mistakes businesses can make when registering their web address.
Where television and internet advertising channels mix,
you’ll find the best of the marketers weaving their magic. It’s a space where
the usual rules cease to apply and the inexperienced social media moderator,
AdWords controller or brand manager can find themselves a little lost.
I
remember working with the IAB some years ago declaring to the world the
headline that Internet advertising spend had overtaken television. Now in 2012,
I find myself working with online brands which are becoming more and more
reliant on and increasingly intelligent within the space of broadcast media.
With the Olympics fast approaching (just 38 days, 10 hours and counting...) Flumes News has collected the Top 5 Olympic commercials, reaching that title by being most tweeted - celebrating upcoming events, showcasing the world's top atheletes and with a little hint of classic British humour too.
In Olympic tradition, my Gold, Silver and Bronze of the 5 are included below. Personally I wish the Olympics was like the first, complete with business men fencing with umbrellas in the City...
I’ve not been this excited in ages. After a while you see a
lot of the same stuff getting repeated in social media. Rarely do you see a
useful innovative product that people would actually use that benefits both
brands and consumers.
Hashtag Pages does exactly what it says on the tin. They are
a unique page designed to pull together all the media and interesting
commentary around a certain hashtag. The first people to take advantage of this
is #NASCAR.
In a collaboration with international online marketing agency, Distilled, Facebook have released their first video providing users with advice for optimising their Facebook Pages for search engines.
The video, "SEO for Facebook Pages" covers the basics on how businesses can optimise their Facebook Page for better ranking and more ownership of the search engine results page for keywords. Viewers are taken through step-by-step guides for a number of processes in building optimised Facebook Pages, followed by how to get links and likes.
L2 and Buddy Media recently revealed the results of their second annual Facebook IQ Index®, with Macy's, Sephora, Lancôme, and Michael Kors ranked as "Geniuses".
The Index measures digital aptitude of 100 iconic luxury and prestige brands across Beauty, Fashion, Specialty Retail, and Watches & Jewellery on Facebook, the world's largest social media platform.
Earlier this year in February, Social Media Week London saw 178 events take place, hosted by 97 wonderful event partners. 391 speakers shared their knowledge, thoughts, ideas and opinions with 15,000 attendees and 10,000 online viewers.
Now it's your chance to get involved again! Social Media Week London is back for Round Two this September (24th - 28th) and it's finally time for you to start submitting your events...
The hullaballoo surrounding Facebook's IPO, the eye-watering $100bn headlines and the subsequent bickering, has largely passed by the social giants' 901m users.
Last week's launch of the App Center could make a much bigger impression and may prove a canny move in answering criticism of Facebook's slow progress in monetising it's half-a-billion (yup, you read it right) active mobile users.
If the IPO critics are to be believed, the company's valuation and its future is all about advertising revenue, but the App Center launch launch hints at a longer-term strategy. If successful, it could establish Facebook at the heart of the app ecosystem, as well as seeing the coffers swell with mobile ad and targeting revenue.
